According to the information obtained from relevant channels, on September 7th, Lexus has applied to register a brand-new "GX550" trademark in Costa Rica, an American country. This trademark is probably related to the new model of Lexus, and it seems that it will also use the same 3.5TV6 engine as the Toyota Land Cruiser. Because there are not many news released at present, these are also speculations obtained from trademarks.
As far as car companies are concerned, Lexus is the first brand to appear in North America, so its demand caters to the people in North America. After a long period of development, its sales volume has surpassed that of Mercedes-Benz, BMW and other brands.
These years can develop so fast, in addition to the enterprise's own technical support and scientific research, there is external protection, which is what we call trademark protection. Because trademark registration has legal effect after approval, enterprises will be protected after approval, which will indeed reduce many trademark infringements.
But don't forget, the earlier the enterprise's trademark registration, the better. After all, many influential brands registered their trademarks before the actual goods and services appeared. This is a rainy day. After all, in the market, the example of late sheep will be more difficult to make up and the loss will be great, so we should also put the trademark in the first place.