1, which must be a trademark with good quality and reputation;

2. Trademarks well known to the public;

3. Trademarks that enjoy a good reputation in a considerable geographical scope;

4. Trademarks selected by consumers and recognized by specific institutions.

Trademark registration needs to follow the following principles:

1, the principle of combining voluntary registration with compulsory registration;

2. The principle of uniqueness;

3. The principle of trademark legality;

4. The principle of prohibiting cybersquatting.

the trademark law of the people's republic of china

Article 22

The applicant for trademark registration shall fill in the category and name of the goods using the trademark in accordance with the prescribed commodity classification table and apply for registration.

An applicant for trademark registration may apply for the registration of the same trademark for many kinds of goods through one application.

Applications for trademark registration and other relevant documents may be submitted in written form or in the form of data messages. Article 30

Where the trademark applied for registration does not conform to the relevant provisions of this Law or is identical with or similar to a trademark that has been registered or preliminarily approved by others on the same or similar goods, the Trademark Office shall reject the application and shall not make an announcement.