The scope of protection of trademark rights:
1. From the perspective of rights, the scope of protection includes the exclusive rights of trademarks, the right to dispose of trademarks, the right to use trademarks, etc.;
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2. From the perspective of trademark attributes, the scope of protection includes general trademarks, famous trademarks, and well-known trademarks.
Legal Basis
Article 1 of the "Trademark Law of the People's Republic of China"
In order to strengthen trademark management, protect the exclusive right to trademark, promote production, This law is specially formulated to ensure the quality of goods and services and maintain the reputation of trademarks by operators to protect the interests of consumers, producers and operators, and to promote the development of the socialist market economy.
Article 4
If a natural person, legal person or other organization needs to obtain the exclusive right to use a trademark for its goods or services during production and business operations, it shall apply for trademark registration with the Trademark Office. Bad-faith trademark registration applications that are not intended for use shall be rejected.
The provisions of this Law regarding commodity trademarks shall apply to service trademarks.
Article 13
If the holder of a trademark that is well-known to the relevant public believes that its rights have been infringed, he may apply for well-known trademark protection in accordance with the provisions of this Law.