-Everything happens for a reason-

Recently, the release of "Geely Yinhe" high-end new energy series has been a real hit, and new news has been released frequently; According to the latest news, the first smart electric hybrid SUV is named "Yinhe L7", and the new car will be launched in the world at the Geely Yinhe New Energy Strategy Conference on February 23rd.

So some netizens raised such a question: "This Galaxy L7 has hit the ideal L7, isn't this an infringement?"? Needless to say, there is such a precedent, and the recent collision incident, the result of the lawsuit was announced just one month ago.

The incident was announced on January 19th, and Audi sued Weilai for trademark infringement. After 15 months of litigation, it finally won the case. The Munich District Court of Germany held that the model names of Weilai ES6 and ES8 infringed the trademark rights of Audi S6 and S8. Although the names are different, the letter "e" in it is not enough to distinguish it, which may be confused with Audi pure electric vehicles. Moreover, the court finally ruled that Weilai was forbidden to publicize ES6 and ES8 in Germany. At the same time, Weilai will face a fine of 25, euros (about 1,837,2 RMB), or the general manager of Weilai Germany will face up to six months' imprisonment. Of course, Zou Jun believes that Wei Lai is likely to appeal the judgment.

It seems that ... this kind of vehicle collision is quite common in China. Look back, audience, let's take the name "X7" as an example, such as Landwind X7, Beijing X7, Baowo BX7, etc. Did they all collide? Not to mention "s" and "GT", if we really get to the bottom of it, I'm afraid the name of the train type can be written all over a page.

but in the final analysis, people are abroad, which may be protected by local laws and regulations or trademark law and other factors; Don't we always say that we should do as the Romans do? Then our domestic brand, after entering other people's "hometown", may really have to follow this "custom".

Is there no similar collision lawsuit in China? Of course there is; However, compared with the name collision incident, the traveler thinks that "face value collision" may be more evocative of your memories.

In p>215, the Landwind X7 launched by Landwind Motor can be recognized at a glance, and its appearance is similar to that of Land Rover evoque, which can't be said to be exactly the same, but it's never wrong to use the word "shanzhai"; Including the well-known "Bao Shitai" Zotye SR9, some car owners bought it and changed the bid directly. If we drive to the Porsche 4S shop, it is estimated that the maintenance master will be confused.

It can be said that at that time, many domestic models, with their own imitation talent, absorbed the "face value essence" of many foreign brands and became stars overnight. But after all, it was likui jy that hit Gui Li, and this is not the same. Later, the decline of these brands also confirmed that this practice is not a long-term solution.

in earlier years, three models of domestic Shuanghuan automobile also collided with other brand products, such as: S-RV collided with Honda CR-V, Little Noble collided with smart, and SCEO collided with BMW X5. However, BMW didn't sue Shuanghuan in China, until Shuanghuan planned to sell SCEO to Europe, and BMW finally couldn't sit still. In June 28, nine months after filing a lawsuit, the Munich District Court of Germany ruled that the design of the double-ring SCEO model was infringed, and German dealers had to stop selling the double-ring SCEO and destroy the existing cars. However, in China, until the collapse of Shuanghuan, BMW did not sue Shuanghuan.

At the beginning of this century, Geely's "US-Japan" logo also hit Toyota. Therefore, in 22, Toyota filed a lawsuit in Beijing No.2 Intermediate People's Court, accusing the logo of "America and Japan" of being "very similar" to Toyota's trademark, which constituted trademark infringement. In November of the following year, the court made a judgment, and Geely Group won the case, but soon after Geely, America and Japan withdrew from the market, and the logo was no longer used.

Conclusion:

In fact, in order to protect national industries, courts in various countries will make some judgments in favor of domestic enterprises in transnational intellectual property disputes. However, as domestic enterprises, although they are competitive with each other, they are also friends. As mentioned in the space, there are some differences in laws and regulations in different countries, including the collision of many existing models on sale. As for whether the two "L7" name collision incidents are infringement, this is a serious matter, and it is not easy to assert.

in addition, the previous article is ridiculous, but Mr. Chuxing always thinks that in a friendly and good market environment, it is more meaningful for brands to develop and progress with their own technical strength than to waste manpower and financial resources for such trivial things.

this article is from the author's travel highway of Yiche number, and the copyright belongs to the author. Please contact the author for any form of reprinting. The content only represents the author's point of view and has nothing to do with car change.