I also recommend Messi~because they are everywhere~and the activities are non-stop~~but basically they change the brand every half month

I can’t tell exactly what to give now

Basically all the major brands come in turn

And her store has the most and most complete activities

Let’s put it this way~everything is worth more than what you buy~

Be mentally prepared~ But after playing crazy, you will regret buying less~ This is how I feel~

Highly recommend Macy’s

I just checked~ Because the Chinese New Year has just ended, there are not many activities~! But there must be something for Valentine's Day~

Christmas discounts are the most annoying~ I'm celebrating the 150th anniversary~~~ I'm giving out crazy gifts~ Things worth 150 US dollars~ You only need to buy 75 US dollars to get it Get it~ And what about Dior~ Givenchy~ Clinique~ Estee Lauder~ and other big brands~ a big gift package~

In short~ register one~ he will send you an email when there is an event~ pay close attention

English name MACY'S

Macy's profile

◆ Macy's (Macy's) brand introduction:

American Macy's ( Macy's) is a company owned by United Department Stores of America (United Department Stores of America acquired Macy's Department Stores in 1994).

Macy's is a famous department store chain in the United States. Its flagship store is located in Herald Square, New York City. In 1924, Macy's opened on 7th Avenue. When it opened, it was promoted as "the world's largest store." Macy's also has two national flagship stores, located in Union Square in San Francisco and State Street in Chicago.

In 1858, Mr. Rowland Hussey Macy opened a store named after himself - R. H. Macy - at the intersection of 14th Street and 6th Avenue in Manhattan, New York. & Co. . From a whaler on Nantucket Island to a world-famous department store king, Roland Haas Macy has always been America's most talked about success story. Roland Haas Massey died in 1877. In 1893, R. H. Macy & Co. was purchased by brothers Isidor and Nathan Straus. In 1902, Macy's flagship store moved to the intersection of 34th Street, Broadway Street and Seventh Avenue in midtown Manhattan, New York, where it remains today. Macy's has become a popular destination for New Yorkers and tourists. A gathering place for guests.

Macy's is a high-end department store in the United States. It mainly sells clothing, shoes, hats and home decorations, and has won a reputation for high-quality service. Although its company size is not very large, it has a high reputation in the United States and the world. As of September 2006, Macy's has a total of 850 stores in the United States, becoming a truly national brand. Macy's philosophy is that customers are the source of corporate profits, and employees are the key to unlocking this source.

◆ Nathan Straus, founder of Macy's:

Nathan Straus was born in 1848 Born in a Jewish family in Germany, before finishing elementary school, he moved to the United States with his family and settled in the south of the United States. Due to a difficult family life, he only completed the first grade of junior high school after arriving in the United States, and had to drop out of school to make a living in society. When he was 14 years old, he came to New York from the South and worked as a child laborer in a store.

Although Nathan Straus did not read much, he was deeply influenced by Jewish traditional education. From an early age, the seeds of life struggle had been sown in his mind. He understood that the Jewish people had been persecuted for more than two thousand years and had lost their home for a long time and had to live under the shelter of others. It would be difficult to survive without any skills. For this reason, Nathan Straus, like most Jews, started his own business by learning culture and mastering technology. Strauss was a man of great determination and perseverance. He started working as a shop boy at the age of 14. He was not afraid of hard work and low status. He worked diligently during the day and studied culture by himself at night.

The boss admired little Nathan Straus very much. He first changed him from a handyman to a bookkeeper, then made him a salesperson and sales manager, and finally made him As a manager of the company. After more than 20 years of working in various store departments, Nathan Straus is very familiar with store retail work and is well versed in market development and changes. In addition, he also has close relationships with various manufacturing companies. connect.

Nathan Straus is an ambitious entrepreneur. After acquiring Macy's, he was determined to make Macy's a first-class store in the United States and even the world. department store. He carefully studied market development trends and worked with experts to develop his own development strategy. He believes that the market is still divided into two types: (1) Seller's market, which is a market in which sellers have the advantage. In areas or eras with backward production, goods are scarce in the market and demand exceeds supply. Sellers have no worries about sales and buyers have little choice. (2) Buyer's market, the market has rich and colorful products, oversupply, sellers compete fiercely with each other, and strive to sell their products, and buyers have broad room for purchase. Strauss believes that the U.S. economy is developed and the U.S. market is undoubtedly a buyer's market. This is why the saying "the customer is the emperor" is popular in the United States.

In order to make Macy's department store prosperous, Nathan Straus (Nathan Straus) developed a series of sales techniques. Macy's salesmen must stand on the From the customer's standpoint, consider the interests of the customer, introduce the benefits brought by purchasing a certain product, and arouse the customer's interest in purchasing. Therefore, he required Macy's salesmen to have 10 knowledge points about the product (the background information of the product, the appearance of the product, the composition of the product, the manufacturing process, the use of the product, the service and durability, the product protection and use, price and type, company history and policies, competitive products); salesmen must be good at using different strategies for different customers; they must have the ability to take advantage of opportunities to suggest sales (suggesting the purchase of related products, recommending large purchases The required products can save time and money, it is recommended to buy high-end products, recommend products that the company is promoting and developing, recommend substitute products, etc., and act according to the situation); sales must be good at discovering future customers (using various existing list information, tracking and reporting to the company) Inquiries from customers, market research on similar products, cooperation with salesmen from other industries, introductions from groups and friends, use of exhibitions, observation and speculation, etc.).

Macy's has successively launched the "Gifts to Consumers Method", "Consumer Competition Prize-winning Method", "Gift Points Method", "New Product Live Performance Method", "Product Promotion methods such as "showroom" and "fashion show" have effectively promoted the sales of various commodities.

Strauss pays special attention to the image of Macy's department store (Macy's) in its operations. In order to establish the first-class image of Macy's merchandise quality among customers, various products it operates are marked with Macy's. A trademark of Macy's. If the customer is not satisfied after purchasing, they can get a refund or exchange.

◆ Macy's Brand Profile:

Country: United States

Year of Creation: 1958

Founder: Rowland Hussey Macy

◆ Macy's official website:

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