The authentic brand of Red Bull is Austrian Red Bull

Red Bull is a Thai brand. Red Bull beverage was originally founded by Xu Shubiao in Thailand, but it was Dietrich Mattschitz of Austria who really made "Red Bull" a world-famous brand, and Austrian Red Bull co-founded by Xu Shubiao and Matt Schitz. Thai Red Bull is currently the owner of the global "Red Bull" trademark and operates mainly in Southeast Asia. China Red Bull has the right to operate in mainland China.

Austria Red Bull has the rights to operate in other regions of the world except Southeast Asia and mainland China. Thai Red Bull is usually packaged in glass bottles and golden short cans. Austria started out as a slender silver-blue canister, and later introduced other colors. Chinese Red Bull is packaged in tall cans. Initially, Red Bull China was packaged in a golden short can, but later changed to packaging and English fonts similar to Austrian Red Bull.

Red Bull’s headquarters and production lines are located on the shores of Lake Forsl in Austria, a populous town not far from Salzburg with a population of 1,344 people. Its sales network exceeds 100 countries. In 2000, global sales of 250 ml cans of beer were 1 billion, of which the UK accounted for 260 million cans.

In addition to the European version of Red Bull, the local version of Red Bull in Thailand, the drink's birthplace, is a regular refreshing functional drink that is not carbonated and is more concentrated. Usually available in 150ml glass bottles.

Red Bull did not first appear in China:

Red Bull did not first appear in China. Before it entered China, it was already very famous in the world, but at that time due to various For this reason, Red Bull has never been able to enter China and open up the Chinese market. In 1995, things took a turn for the better. Xu Shubiao, the founder of Thailand's Red Bull, reached a cooperation with Yan Bin, the founder of Reignwood Group, and jointly funded the establishment of a joint venture company called Red Bull Vitamins. After that, through Yan Bin, China also began to produce and sell Red Bull. This company is also one of the three major brands of Red Bull.