1. Lack of evidence of rights protection. If they are used separately, the marks used separately cannot be used as evidence for the use and publicity of registered trademarks, that is, there is no evidence for the use and publicity of registered trademarks, which belongs to nonstandard use. In the process of raising trademark objections and invalidation against others, the lack of evidence leads to weak rights protection.
2. Trademarks are easy to be filed by others and revoked after not being used for three years. According to the Trademark Law, a trademark has not been used for three consecutive years since the date of registration, and anyone can file an application for cancellation with the Trademark Office. The method of separate use may be revoked because there is no evidence of use due to irregular use.
3. It is not conducive to the long-term development of trademarks. If the company wants to go far, it must make certain plans for the brand. In the future, when the company grows stronger and the brand has certain influence and can apply for the honor of famous trademarks in the province, it may lead to missed opportunities due to the irregular use of trademarks.