This is also thanks to the factory director Zong Qing. He took a fancy to these three words. He has three reasons: First, the vowel a in the word "Wahaha" is the earliest and easiest sound for children to pronounce. It is easy to imitate, has a loud pronunciation, harmonious phonology, and is easy to remember, so it is easily accepted by them. Secondly, literally, "haha" is a way for people of all skin colors to express laughter and joy. Thirdly, the children's song of the same name, with its unique joyful and bright tone and strong national color, has been sung all over the Tianshan Mountains and north and south of the Yangtze River. Linking such a widely circulated national song with the product trademark not only paints the environment for the product Get familiar with it, think of it, and remember it, thereby increasing its popularity. In a word, choosing such a unique brand name can greatly shorten the distance between consumers and products. Director Zong’s opinions have been echoed by many experts. The main content of Wahaha's "family" culture

1. Wahaha's purpose: Wahaha is healthy for you, me and others and brings joy to millions of families

2. Wahaha spirit: working hard, working hard, having the courage to pioneer and constantly striving for self-improvement

3. Wahaha’s business philosophy: unite the small family to develop and serve the country

4. Wahaha’s motto: Only by applying integrity to others can we win their trust

5. Wahaha work requirements: Serious, strict, proactive and efficient

6. Wahaha code of conduct: Loyal, innovative, responsible for family ties

7. Wahaha work style: Pull hard and hit hard

8. Wahaha’s talent outlook: only virtue and talent are useful, that is, all talents are talents

9. Wahaha’s team awareness: the same Tao, the same mind, the same strength, the unity of love and harmony

10. Wahaha’s core values: dedication, love for the job, ability to move up and down, advocating science and striving for excellence