It affects the weight ranking of the store and also indirectly affects the seller's profit. If a Taobao store is complained of trademark infringement, the official will deduct points accordingly based on the seriousness of the infringement. Taobao stores are complained of trademark infringement, and when the total number of points deducted reaches a certain point, there will be more severe penalty points. Therefore, sellers must not infringe, operate legally, and maintain market order is the most important thing.

Taobao stores have been complained of trademark infringement, which is actually improper use of the rights of others and a Class A violation. The consequences of infringement are analyzed as follows:

1. Taobao stores have been complained of trademark infringement. Official Points will be deducted accordingly based on the seriousness of the infringement.

Point deduction rules:

1. If the seller improperly uses the rights of others, and the circumstances are minor, 2 points will be deducted each time;

2. The seller improperly uses the rights of others. Rights, if the circumstances are serious, 6 points will be deducted each time, and 48 points will be deducted each time if the circumstances are serious three times or more;

3. If the seller improperly uses the rights of others, if the circumstances are particularly serious, it will be regarded as a serious violation. 48 points are deducted each time.

At the same time, infringing products will be forcibly taken off the shelves/deleted, and the seller can re-list them only after the seller makes corrections.

2. Taobao stores are complained of trademark infringement. After the total number of points deducted reaches a certain point, there will be more severe penalty points.

1.: For every 12 points accumulated for general violations, the product will be restricted from being released, a public warning will be issued, and the store will be blocked for 7 days;

2. For every 12 points accumulated for serious violations, the person will be Restricted from publishing products, creating a store, sending site messages, restricting community functions, issuing warnings, and blocking the store for 7 days;

3. A total of 24 points will be deducted for serious violations, and you will be restricted from publishing products and restricted Create a store, limit the sending of site messages, limit community functions, public warnings, store blocking, and remove all products from the shelves for 14 days;

4. A total of 36 points will be deducted for serious violations, and products will be restricted from publishing and creation. Stores, restrictions on sending site messages, restrictions on community functions, public warnings, removal of all products, and closure of the store for 21 days;

5. For serious violations, a total of 48 points will be deducted and the account will be closed.

In addition, complaints made by a right holder against the same seller within 3 days regarding the same right will be regarded as one complaint.

3. Taobao stores are accused of trademark infringement, and sellers may also face legal proceedings from the rights holders.

Sellers who have serious infringements and have a relatively bad impact on the brand may also be held legally responsible.

At this time, the seller must communicate with the brand in a timely manner, stop its infringement behavior in a timely manner, and compensate the other party for its losses.

In this case, keep it private as much as possible. After all, legal procedures are time-consuming and labor-intensive, and you may be subject to more severe penalties.

In short, Taobao store trademark infringement will not only affect the store's weight ranking, but also indirectly affect the seller's profits. Therefore, sellers must not infringe, operate legally, and maintain market order are the most important.