How much does it cost to make a 180*80 x display frame in an advertising company?

One hundred yuan per picture, this is the design fee! Two pictures are about two hundred, the lowest! But of course it depends on the design level. . .

The production fee is 30 yuan for a photo display frame and about 30 yuan for a support frame. This set does not exceed 60 yuan. If you print five copies each and ten sets, it will be 600 yuan! Chengdu How much do you charge for general graphic advertising design in the area?

Generally, my personal price:

Logo design, 100 yuan. (Including simple applications such as business cards, banners, websites, etc.)

Single-page design, folding pages, special-shaped DM orders, 50 yuan.

The picture album is calculated as P, 10 yuan/P.

Posters, roll-up banners, and X display stands, 80 per piece.

Packaging, 100 yuan/piece.

Website, 300 yuan/piece. < /p>

Of course, in actual operation, you also have to look at the dishes and provide different services according to different customers. For example, I usually charge a higher price for personal design, according to 3- Be 5 times more ruthless, because this type of customer is likely to be a one-time deal (there are a lot of such customers), and you can just do whatever you want. As the saying goes, it is a crime to do nothing if you see the sun. If the cooperation really starts and you feel that this customer can stay, then you can give him a discount or a refund the next time he comes to you. If you are a customer you often cooperate with, you should be serious. Treat them as cheaply as possible to retain customers. Such customers usually have high demand, indicating that their products have great market potential. In addition, we must try our best to win over customers in competitive industries, because there are many customers in competitive industries, so we must try our best to win over them. Those in non-competitive industries usually only design once every few years. For a one-shot deal like this, ask for as much as you can.

There is money to be made both in the early stage of the product and in the late market stage. The product should be cultivated slowly in the early stage, and it is not easy to charge a high price. Because others have not made any money, you charge a high price. It is not advisable to kill the goose and lay the eggs. At the end of the product stage, you have to be tough on the price and kill as many chickens as possible. Because if you don’t retrieve the eggs, you won’t be able to retrieve the eggs even if the chicken dies.

In addition, the price for referrals from acquaintances can be higher, because they are referrals from acquaintances, and even if you ask for a higher price, they will be embarrassed to fall out with you. If you take the initiative to find customers, you can charge a higher price. If you take the initiative to develop customers, you can charge a lower price. I don’t need to tell you why.

Some simple and uncomplicated ones are designed for free. In addition, usually before the holidays, when it is estimated that customers may need to launch promotions, some coupons are sent to customers. When customers have coupons, they will think of you first. You are a designer, so it is impossible not to understand.

Revisit your customers from time to time. Don’t ignore them just after they come to you for design. You need to see if what you have made is used by the other party and how effective it is. Firstly, you can improve the design, and secondly, you should also understand the status of the customer, if the customer is about to go bankrupt. Next time a client comes to you for design, ask for payment up front. You cannot pay after you are done. If the customer changes to another company's design, yours will not be used. You can consider trying your luck with your client's competitors. The enemy of your enemy is your friend.

Don’t be afraid of customers saying bad things about you. Those who work in design need publicity as long as there is competition. If there is a need for publicity, you will be able to make a living. Therefore, you must dare to say NO to those customers who are not making money. But business cannot be done without righteousness. Even if this cooperation fails, you still have to go to the customer regularly to become familiar with it.

No company that can find someone to do the design can afford to do VIS. It is just a logo design at best. If it has more applications, it is called VIS. You need to know what VIS is. VIS does not exist alone. Without CIS, VIS is just a shell with no use at all. VIS will only increase publicity costs and will not be of any use to small and medium-sized enterprises. VIS can only reduce costs when the publicity team reaches a certain level. If you really encounter such a customer, even if there are only 1-2 such customers.

It's amazing, you can open a company, and the asking price will naturally not be this price.

I generally wouldn’t say that I am a professional designer, my hobby is design. Actually, I am a professor. Find a third-rate college in a foreign country, get yourself a fake diploma, fake certificate, and you will know the rest. You can build the studio near the school because there is cheap labor here (some designs that are not demanding but have large quantities can be directly handed over to the students, and you can just direct them). Remember to buy some trophies and put them there. In your own bookshelf, you should also make up some stories for yourself and become a storyteller.

Some people say that people like me are bastards and don’t understand design at all. I think it doesn’t matter whether I understand design or not, at least I can stay in this industry. Those who understand design better than me have now moved to other industries.

The above is my experience in designing over the years. I hope it will be helpful to you. I'm a part-time graphic designer, and I'm not sure how much I charge for an A4 tri-fold design based on the current market situation

◆VI/logo (trademark):

Trademark signs cost 800 yuan for general small commodities.

Trademarks for large enterprises, group company products 1,000-3,000 yuan

Corporate logo_行⌒提笠_1,000-3,000 yuan

Corporate logo_箮itu Li, group company 2,000-10,000 yuan

VI visual basic part design_1,300-1,600 yuan (including logo design)

Practical VI corporate image design package within 27 items 2,700 yuan< /p>

Complete VI corporate image design package within 85 items, 8,500 yuan

Deluxe VI corporate image design package, within 110 items, 11,000 yuan ◆Advertising design (300-700 yuan/style)

Design type: newspaper advertising, magazine advertising, online advertising, light box advertising

◆Poster: poster design (display board/inkjet painting/outdoor advertising/X display rack)

Design Price: 300-500 yuan/style

Design type: poster, display board, inkjet painting, outdoor advertising, 50-90 yuan/P (depending on the size of the K number))

Design type: corporate image album, product image album

◆Color page design (leaflet/single page /Insert) (front and back cover ***200 yuan, 50-90 yuan/P (depending on the size of the K))

Design type: product image color page, corporate image color page

◆Envelope design (front and back cover***200 yuan, 50-90 yuan/P (depending on the size of the K))

Design type: corporate image envelope, product image envelope

◆Folding design (front and back cover***200 yuan, 50-90 yuan/P (depending on the size of the K))

Design type: product image folding, corporate image folding Page

◆Single page/folded page:

The front and back of a single page are NT$200, and each folded page is NT$100 (such as real estate flyers, product introductions, newspapers and magazines) Insert advertising, etc.)

◆Packaging: 200 yuan-500 yuan

◆Display sign/display stand/roll-up banner: 200 yuan

◆Handbag: ( 300-500 yuan/style)

Design type: corporate handbag design, brand handbag design ◆Book cover: 300 yuan

◆CD cover: 200 yuan

◆Sign: 100 yuan

◆Business card: 50 yuan each

◆Corporate newspaper design (300 -400 yuan/style (color/two-color/black and white))

Design type: corporate newspaper design manual design

◆Publication/magazine design (900 yuan/20 pages (black and white/color) ; /piece