Pepco is a domestic children's wear brand. Its Chinese name is Banna Pig and its pronunciation is Pipekou. The company was established in 1995, and was officially established in Shanghai, China on 1996. It is a subsidiary of Hong Kong Shunchang Trading Company. The target population of Banna Piglet is 0- 15 years old children, and the clothing style is fashion, sports, leisure, health and vitality.
Banna Piglet has developed more than 65,438+0,500 chain stores, covering more than 30 provinces, cities, districts, Asia, Europe and America. Banna Piglet has built one of the famous children's wear brands in China through its advanced management mode and production technology. With high-quality environmental protection and constant pursuit of innovation, we strive to bring more comfortable and better life convenience to people!
Brand connotation:
Brand is the evaluation and cognition of an enterprise and its products, after-sales service and cultural value, and it is a kind of trust. Brand is the embodiment and representative of the comprehensive quality of a commodity. When people think of a brand, it is always associated with fashion, culture and value. When enterprises create brands, they constantly create fashion and cultivate culture. Enterprises become stronger and bigger, constantly changing from low added value to high added value, and upgrading to product development advantages and product quality advantages.
High-level transformation of cultural innovation advantages. When the brand culture is recognized and accepted by the market, the brand will produce its market value. The most lasting significance and essence of a brand is its value, culture and personality; Brand is a business term. After the brand is registered, it forms a trademark, and the enterprise is protected by law and has its exclusive right. Brand is the result of long-term efforts of enterprises and the intangible carrier of enterprises.