Announcement Bird is a Chinese brand. Zhejiang Baoxiniao Clothing Co., Ltd. was established in 2001 and is mainly engaged in the design, production and sales of men's clothing products such as suits, shirts, and T-shirts. The company is headquartered in Wenzhou, Zhejiang, and has three major production bases in Wenzhou, Shanghai and Hefei.

The company takes promoting national clothing brands as its own responsibility, strives to create brand value, actively innovates development models, thoroughly implements the development strategy of "multi-brands, multi-series, internationalization", and continuously develops its own brands to announce good news. In addition to Bird, BONO, Franzton, Sangeiro and Billut, it also actively carries out the operation of international brand clothing.

"Good News Bird" adheres to the development route of domestic high-end boutique men's clothing, and is the first to introduce the sales model of exclusive chain franchises in China. The company takes "creating an international brand with national characteristics" as its brand development goal and strives to become a domestic first-class and internationally renowned outstanding apparel enterprise.

Baby Bird's products cover different styles such as business, leisure, and sports, covering mid-to-high and high-end consumer groups, accelerating the development of fashion, personalization, and high-end to meet the diversified needs of customers. Since its establishment, Xiangxiniao has been committed to conveying the essence and trend of modern men's clothing to every generation of Chinese men, and creating suits that are more suitable for the Chinese body shape is the core pursuit of the brand.