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What does the Director-General mean when he says that the trademark registration time has been shortened to 6 months?

The 2018 new regulations stipulate that the time for trademark application registration shall be calculated from the time of submission, and the time from the preliminary review announcement to 6-8 months. This means that after you submit the information, you can know the final result about 3 months earlier than before. What are the procedures for registering a trademark? 1. Trademark registration inquiry. A trademark search ensures that there will not be any conflicting trademarks (i.e. identical and similar trademarks). You can log in to the website of Zhongxiruan Trademark Registration Network to see if any conflicting trademarks have been registered. Zhongxiruan provides free trademark query services; 2. Trademark registration query. Trademark inquiries include formal examination and substantive examination. It is very important to establish the application date within 3-4 months of the trademark formal review. Since trademark registration in my country adopts the first-to-file principle, once the application date occurs, it becomes the legal basis for determining trademark rights; the trademark substantive review takes about 9 months, and the trademark substance Review is a series of activities carried out by the trademark registration authority to check whether the trademark registration application complies with the provisions of the Trademark Law, data retrieval, analysis and comparison, investigation and research, and decision to give preliminary approval or reject the application; 3. Announcement of the preliminary examination of trademark registration. Trademark approval refers to the decision to allow registration of a trademark registration application that complies with the relevant provisions of the Trademark Law after review. And be announced in the "Trademark Announcement". If no one raises any objection to a preliminary approved trademark within three months from the date of publication of the preliminary approval announcement, the trademark will be registered and a registration announcement will be published at the same time. If no one raises any objection within three months or if the objection raised is found to be invalid, the trademark will be registered and a registration certificate will be issued. The time required for domestic trademark registration: it takes about 3 months to submit an application for trademark registration to receive the acceptance notice, about 9 months to enter the announcement period, and about 13 months to issue the certificate; first search for the trademark, if there is no identical or similar one before , you can prepare the application documents and submit the application; about 3 months after the application is submitted, the Trademark Office will issue an application acceptance notice to the applicant (this period is called the formal examination stage). After the formal review is completed, it enters the substantive review stage, which takes about 9 months. If the substantive examination is passed, it will enter the announcement procedure (this period is 3 months, also called the objection period). If the announcement period expires and no one raises an objection. You can get the registration certificate. The time for successful registration above is generally about 12-14 months