With the basic idea of "helping tomorrow's pillars and cultivating national elites" and the ultimate goal of supporting talents, cultivating talents and developing human resources, the Beams Project combines financial aid with talent training, cultivates their personality quality of striving for progress and self-improvement while helping them complete their college studies, guides them to repay the society while growing into talents, and realizes their all-round harmony from "helping others" to "self-help".

Since its establishment, Liang Dong Project has received strong support from Party committees, governments and all walks of life at all levels, actively participated, and a large number of caring units, caring enterprises and caring people have emerged. By June 5438+February, 2007, more than 55.35 million yuan had been directly raised from the society, and 16766 students from poor families had been subsidized, covering nearly 300 colleges and universities all over the country. It has produced a wide range of social influences and achieved remarkable social effects. This will not only solve the practical problems of college students with financial difficulties, but also cultivate and gather a large number of high-end leading talents for building the highland of western economic development and promoting the leap-forward development of Sichuan. This is a strategic project that won the hearts of the people and the party.

In 2003, the public brand, logo and pattern of "Liang Dong Project" have been registered and protected by the State Trademark Office. Without the permission of Liang Dong Engineering Agency, no unit or individual may carry out charitable fund-raising, human resources development and service, fund management, fund investment and other related businesses with "Liang Dong Project", "Liang Dong" and the overall logo.