When customers apply for trademarks, they will wonder why many trademark consultants tell customers to apply for combined trademarks separately. This is not a means for the agency to make money for customer service fees, but to tell customers to apply for trademarks separately from a professional point of view, so the use process is more flexible. Because trademarks applied separately can be used in combination, and trademarks applied in combination cannot be used apart, this is a rule of trademark registration, just as it is inevitable that trademarks have a blind period.
what are the disadvantages of trademark combination application?
1. Increased risk
The combined application is more risky, while the separation is the opposite. As for the combination of Chinese trademark, letter trademark and graphic trademark, the Trademark Office will take it apart and examine it separately. As long as one element is the same or similar to the same element in other people's trademarks, the trademark will be rejected as a whole. Such as: want to register? Beikeer and graphics? , but exists? Beike Beike and graphics? The English part is similar and rejected as a whole.
2. It is inconvenient to use
It is inconvenient and inflexible to apply for a combination, and vice versa if it is separated. If the application is combined, it must be used in combination, and it cannot be split or changed, and the binding is dead; Separate applications are very flexible and can be used independently or in combination at will. For example, NIKE, Graphic and Nike can be separated and combined, which is very convenient for packaging, doorhead and product use. If the application is combined, it will be very large and unsightly when used on shoes.
3. Time increases
The examination speed of a trademark applied for in combination is relatively slower than that of a trademark applied for separately, because each part has to be examined separately, and the separate application does not affect each other.
4. Cost problem
The combined application costs less, while the individual application costs more. A combined application for a trademark is a lot of money, and a separate application will cost a few dollars. Although the apparent cost has increased, the intangible benefits generated in the actual use process are far greater than the cost of separate registration.
therefore, the use of individually registered trademarks is very flexible: they can be used separately or in combination, which greatly improves the chances of successful registration and at the same time enhances the trademark defense ability after successful registration.
a separate application for a trademark is of the same nature as a blind period of a trademark, and a separate application for a trademark will not lead to the failure of the whole trademark due to the failure of local examination. Considering the limitation, success rate and application cost, the cost performance of separate application is the highest. Trademark application