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Kangwang’s Kangwang brand

Brand Concept

Use technology to care for health and make life more beautiful

Brand Personality

Harmony, fraternity, benevolence and enterprising

Brand image

A firm confidence and a powerful force in the unswerving pursuit of health

Connotation interpretation

Professional, fashionable and confident in 2012 Kangwang ranks 18th in China's OTC brand rankings

In June 2012, Kangwang won the 3rd place in the external use category in the 2012 China Over-the-Counter Drug Industry Ranking selected and issued by the China Over-the-counter Drugs Association

Kangwang Lotion was once again listed on the "Healthy China·2012 Chinese Drug Brand List" and was awarded the top three dermatological drug brands in China

The 2011 Asian Brand Annual Awards was named "Top Ten Industry Brands for Consumer Satisfaction"

The 18th China International Advertising Festival in 2011 was awarded the "Great Wall Award for Advertisers" and "Marketing Communication Gold Award"

The 2011 Brand China General Evaluation List was selected as the "2011 Brand China" Golden Spectrum Award"

Selected as the "Best Brand Marketing Award" by the Brand Pharmaceutical Company Salon in 2010

Recognized as "China's Well-known Trademark" by the State Administration for Industry and Commerce in 2010

In 2008, it was recognized as a "well-known trademark in China" by the Supreme People's Court

In 2007, it was listed in the "Top 500 Asian Brands"

In 2006, it was recognized as a "well-known trademark in China"

In 2003, it was recognized as a "Famous Trademark of Yunnan Province"

In 2000, it was included in the "National Key Trademark Protection List"