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Can trademarks be used for investment?

Trademark is an intangible asset of an enterprise, a mark used to distinguish one operator's brand or service from the goods or services of other operators. Trademarks play a very important role in the dissemination of corporate brand culture and can also bring direct economic benefits to enterprises. But other than that, can it become an investment project? The following trademark circle will analyze it with everyone:

Trademark is a virtual commodity investment that is simple to operate and has low requirements. Nowadays, many people have some money in their hands, but the interest rate in the bank is not high, so they want to use the money to invest. However, investing in industry is more demanding and more troublesome. Generally speaking, it is difficult to make money if you don’t understand it. , so many people have invested in virtual goods, and trademarks and domain names are a kind of virtual goods.

Then some people may ask, is it worthwhile to invest in a trademark? In fact, every investment has certain risks. The key to whether you can make money by investing in trademarks depends on how well you understand trademarks. If you understand trademarks, or have your own company, or have an individual license, and have this need, investing in trademarks is still very feasible, because generally speaking, It costs several thousand yuan to register a trademark, but if the trademark name is good, people will be eager to transfer it for hundreds of thousands. An ordinary trademark name can be transferred for about 10,000 yuan, so if you understand it, it is very cost-effective.

If you don’t understand trademarks, will it be difficult to make profits from trademarks? The answer is no. If you don’t understand, you can find an agent to participate, because trademark registration, trademark investment There are risks. One is that when registering, not all trademarks can be successfully registered. If the trademark is not successful, the Trademark Office will charge money. The other is that even if the trademark is registered, if it is used improperly, it may If it is declared invalid by others, that is to say, the trademark is not 100% safe. For example, if a trademark is registered and has not been used for three years, others can request to cancel it after three years of non-use. But with the involvement of a trademark attorney, their expertise will help you minimize your risks.