1, Part I: Model essay development background: At present, the country attaches importance to agriculture, countryside and farmers, and its agricultural policy is good. Personally, I think it is a rural hukou, which has its own advantages: it is located in a shallow hilly river, with fertile soil, balanced annual precipitation and clean irrigation water sources. There are many fields and low rents. The national market is large, and the demand exceeds the supply. Development mode: at first, loach farming was the main way. When the loach culture technology reaches a higher level and there is a stable market, the culture scale will be expanded. How many acres to expand depends on the financial resources and land policy at that time. Then build a brand of loach farming. When mature, build sideline and industrial chain. Seek a higher platform. Development concept: develop with scientific concept, take ecological agriculture as advantage and take green agriculture as guidance. Keep innovating and forging ahead, and build your own brand. The degree of mechanized operation is improved, irrigation is mechanized and seedling raising is scientific. Main techniques: soil measurement, fertility and PH value. Water should be pollution-free, easy to get water, and there are ways to raise seedlings. Selection of varieties. Collect, clean (clean water, planned well water) and salvage. Development stage: the first stage: learning technology in professional places, raising loach in paddy fields near home, requiring capital preservation, seeking markets, import and export channels and market research. Investment of 654.38 million yuan (land lease, materials, farmland construction, wheat seedlings, labor costs, transportation costs) The second stage: when the time is ripe, two years. Establish aquaculture farms such as fish farms and turtle farms. The surplus economic value of developing rice fields. Stage III: Action Plan for Developing Nongjiale: First, 1. Site selection and planning. 2. dig a pond. 3. do isolation. Secondly, 1. Select seeds and arrange the varieties, methods and time of buying seedlings. 2. Construction site. Buy equipment. Thermometer, hygrometer. 3. Dig a well 4. Food. Investment budget: 654.38+100,000 personnel: 2 fixed personnel, and employees need to arrange according to the situation: hire temporary personnel. Market: Ganzhou is dominated by wholesale market, Ganzhou vegetable market and hotels (special dishes), supplemented by other surrounding cities. The partner is in charge of retail and I am in charge of wholesale. When we form a scale, our products can be further sold. Transportation: Minivan and Motorcycle Sales Skills: Focus on brand and quality. Under the sales summary, the role of brand is very important. Sales must pay attention to credit, and you must never lose two pounds. You can only give more, not less. In terms of publicity, we belong to college students' entrepreneurship, and we have relations with TV stations and newspapers, so we can get publicity for free. Risk: Breeding is risky, so we combine breeding with sideline. In order to achieve ecological balance. Postscript: We are college students starting a business. Since we have chosen agriculture, we should establish and manage it with modern ideas. We must be broad-minded and far-sighted. Moreover, our goal is not only to get rich personally, but also to try our best to drive the villagers to get rich, and to have the concept that everyone is really rich. I choose agriculture, rural areas and farmers, not only because I need to start a business in agriculture, but also because I am the son of farmers and have deep feelings for agriculture, rural areas and farmers.

2. Part II: Introduction to the model essay project: Shantou Village, Qiuchuan Town, Changshan County, Zhejiang Province is located at the tail of Hangjinqu Expressway, which is more than kilometers away from the county seat 10 and 2 kilometers away from the seat of Qiuchuan Town Government. There is no expressway, so the roads are winding, high and low paths, and daily necessities are carried on your back. Now this expressway has reached the mountains. Now there are only two or three families in it, and the others have moved out. All the fields in it are basically barren, with abundant water, fertile land, beautiful scenery, fresh air, no industrial source, no pollution source and sufficient natural feed, which is suitable for breeding pheasants, rabbits, cattle and sheep, especially for special aquaculture. 1-2 years, 2-4 years to expand the scale of farming, 4-6 years to build a leisure villa "even in hot summer, you still need a winter quilt to sleep at night", and publicize it through online media to expand the popularity of alpine leisure villa. Create the top leisure villa in China! Project name: Characteristic Breeding Farm Project Fund: 1-3 people operating, and the overall planning of the project will be completed in about 1- 10. Pre-project planning: the pre-project mainly focuses on land transfer with villagers, village committees and governments at all levels, and rents Xiaguan Temple at preferential prices; Do a good job in overall planning, ask experts to do a full demonstration, and start breeding after the demonstration is passed; Specific projects mainly focus on aquaculture, supplemented by ecological planting; Reference item 1: Introduction of pheasant, native chicken, native duck, rabbit, cattle, sheep, Shi Wa, etc. As the main aquaculture project, reference project 2: using the existing paddy fields to dig ponds to cultivate freshwater fish, freshwater fish, turtles and other aquaculture reference project 3: introducing the three-dimensional leisure villa model. Planting famous fruit trees, such as pears and chestnuts, around the farm and existing Kugaji forms an ecological cycle. Current situation/market analysis Agricultural current situation and government policies: Agricultural current situation is mainly manual agriculture, which is difficult to produce on a large scale, with high production cost and low efficiency. It is necessary to have Jinshan Yinshan and green mountains and green hills. To build a new countryside, we must encourage the development of efficient ecological agriculture. Taking the new rural construction as an opportunity, ecological agriculture is the first type of project encouraged by the state. The government supports agricultural projects in various ways, organizes relevant technical departments, promotes ecological agricultural technologies suitable for local rural development, supports relevant farmers' cooperative associations, improves farmers' production and sales level, and increases support for leading enterprises to promote farmers' production and income. The Third Plenary Session adopted the "Decision on Several Major Issues in Promoting Rural Reform and Development", pointing out that farmers are allowed to transfer contracted land management rights in the form of subcontracting, leasing, exchange, transfer and joint-stock cooperation in accordance with the principle of voluntary compensation according to law, and develop various forms of moderate scale operation. Marketing concept and channel: the whole process of corporate operation, registration of product trademarks, to distinguish similar products; Establish identity cards and trademark cards for the growth of livestock products, do a good job in ex-factory inspection of products, and ensure product quality; Make color pages for product promotion and introduction. The marketing concept highlights the concepts of mountain products, original ecology, green, health, nutrition and health care; Sign a long-term supply agreement with nearby hotels/hotels; Cooperate with hotels/guesthouses to engage in promotion/publicity activities in a timely manner, such as visiting breeding grounds, fishing, picking fruits, expanding cash consumption, and improving the visibility of alpine breeding grounds; Future development direction in the middle and later stages of the project: through the development in the first 3-5 years, animal breeding will be the mainstay (80%), supplemented by fruit tree planting (20%), with annual sales reaching 6.5438+0.000 million and profits reaching 300,000. The development direction of the later project is to take the three-dimensional leisure villa as the core, and vigorously develop the tertiary industry integrating ecological agriculture, leisure vacation, rural old-age care, catering and entertainment; It is estimated that the total investment is about150 thousand yuan, and the funds are accumulated or introduced in the early stage. Ecological model and environmental protection measures will be fully planned in the planning and design, and experts will be invited to do some argumentation; The natural environment will not be damaged in the construction process, and the construction will rely on the existing local natural resources to minimize construction changes; In the course of operation, toxic substances such as waste gas, waste residue and waste water are not discharged, which has no impact on the surrounding environment. It is a typical environmental protection, eco-agricultural tourism, leisure and sightseeing project. Based on the model of Zhaobao-Liulaogen Mountain Villa in Fujian, this paper introduces a set of ecological management model, also known as farm small cycle technology, which recycles resources such as breeding, planting and biogas, turns waste into treasure and increases value in an all-round way. It adopts EM biotechnology, biogas technology and eco-cycle technology, so that farms can produce fertilizer, feed and fuel by themselves without pollution and waste. It can produce the most products with the least input, and all of them are green foods with good quality, big market, high price and strong competitiveness, and realize multiple value-added, so that its benefits can reach 5 10 times that of ordinary farms. Construction address and project progress: site selection is very important, with mountains and water, and it is also suitable for long-term development and future tourism development.