I have also bought one, and only after buying it did I learn about the crocodile brand. It turns out there are three. The most authentic one is the French crocodile, and the others are all similar. However, Hong Kong crocodiles are divided into French "crocodiles". "As for the CLIO CODDLE, it is a fake crocodile. For details, please refer to the information found in the encyclopedia below

Hong Kong crocodile and Singapore's Catile crocodile.

The French "Crocodile" was named after the famous French tennis player Lacoste. Because of his long nose and aggressiveness, people gave him the nickname "Crocodile".

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Main design

In 1933, Rene Lacoste cooperated with Andre Gillier, the president of the largest knitting company in France at the time. Created company. The company mainly produces knitted shirts with crocodile logos originally designed by Rene Lacoste for himself, as well as other shirts suitable for tennis, golf, and sailing sports. The first product catalog published by the company in 1933 listed the above products in detail. As far as we know, Lacoste pioneered the use of trademark logos on the outside of clothing. This approach was subsequently followed by major brands.

The first Lacoste white shirt immediately sparked a revolution in the tennis world, replacing the traditional long-sleeved wool starched shirts commonly worn by tennis players at the time. This shirt is slightly shorter than other types of shirts at the time, with a hard collar and short sleeves. It is made of lightweight, finely woven "small plain weave single-sided felt cotton fabric". Its advantages of comfort, durability and durability have been maintained to this day, making Lacoste shirts a distinctive and unique brand.

Since the 1970s, "crocodile" shirts have become more popular. Among men, teenagers, and children, "crocodile" is a symbol of good quality. Owning a "crocodile" shirt is a status expression. They were worn in different ways: the hem was pulled out; the ribbed collar was left open; in the 1980s, the collar was turned down and buttoned up; women could also wear male companion clothes. "Crocodile" shirts are a staple of middle-class American wardrobes and are a generic term for tennis and polo shirts.

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Hong Kong crocodile

Also known as "crocodile shirt", it is a clothing trademark registered by Germans in Hong Kong in 1911. After Germany was defeated in 1945, the crocodile shirt brand was confiscated by the Hong Kong authorities. In 1952, the Chinese Chen family took over the crocodile brand and officially named it "Crocodile Shirt". Crocodile shirts are now part of the Lam Group family of Hong Kong Lai Sun Group. The company entered the clothing and leather goods market in mainland China in 1987 and has achieved impressive results.

In 1952, when Hong Kong was still a small colony of the British Empire, the crocodile shirt was born. He experienced Typhoon Wendai and witnessed the 1967 riots. Hong Kong's economy is almost on the verge of collapse. In 1986, when a huge wave of overseas immigrants hit Hong Kong, many people lost confidence in China and Hong Kong and immigrated one after another. Chinese entrepreneur Mr. Lin Baixin went against the trend and spent a huge amount of money to purchase crocodile shirts, which made it grow stronger and quickly entered the market. world market. After 45 years of hard work, Hong Kong has become a pivotal financial center in the world, and crocodile shirts have also become a world-famous brand of clothing.

Almost every Hong Kong person has been wearing crocodile shirt products since they were born, and until they grow up, many people have become entrepreneurs or successful people, and they have always chosen to grow up with them. Accompanying their success are crocodile shirt apparel. In Hong Kong, whether they are billionaires or ordinary citizens, white-collar beauties or blue-collar workers, they are all loyal customers of crocodile shirts. Today's Hong Kong was created by countless "extraordinary ordinary people", and crocodile shirts have become the perfect image of every "extraordinary ordinary person".

International brand crocodile shirts and clothing are all designed by internationally renowned designers. Nearly a thousand clothing varieties are launched every year. In terms of material selection, most of them are made of European fabrics; in the center of Hong Kong, where space is extremely expensive, It has tens of thousands of square feet of factory buildings and is carefully crafted by more than 2,000 skilled workers. Due to its reasonable prices and fashionable styles, it is very popular among customers around the world. There are more than 60 self-operated stores in the streets and alleys of Hong Kong alone, and global sales currently reach 10 billion yuan. Crocodile shirt is the first Chinese brand to go global and is the pride of the Chinese nation.

CROCODILE, a crocodile shirt brand started in 1952.

Crocodile shirts and shoes are based on the creative concept of crocodile leather, and their exclusive style has always been well-known in Europe, America and Asia. Selection of high-quality materials, novel and unique styles, and styles full of taste and personality are the manufacturer's cognition. All styles and quality are specially researched by famous Italian teachers for the Asian market. Modern technology is used to integrate Chinese and Western traditional craftsmanship to create outstanding brands, which is a personalized quality guarantee.

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Brand management

Crocodile shirt is a very influential brand. It is a collision of shapes and colors, a stand-in for charm, and fashion. The representative of the trend, this is the self-positioning of crocodile shirt leather goods. Crocodile shirt pursues perfection from material selection to design. Today, many people in the world choose crocodile shirt because it is the "star" in today's leather goods industry. "CROCODILE" crocodile shirt high fashion series products strive to achieve perfection in terms of design, material selection, production, packaging and advertising. The exquisite production technology of crocodile shirts has also attracted many European and American famous brands to deliver their orders to production, and the products are exported to Europe, the United States, Japan, Southeast Asia and other countries.

More than ten years ago, Crocodile T-shirts implemented a franchise operation system and established a large and rigorous sales and service system across the country. Its franchised stores and counters have now exceeded 1,000, covering more than 500 locations across the country. City.

The reason why the high-quality products of crocodile shirts have received good reviews from the outside world is because every process in the production process is very strict. In addition, the selection of materials is also very important, because crocodile shirts have always been popular. High-grade imported fabrics from Europe, the United States and Japan are used, and are carefully selected by dedicated personnel to ensure that the look, feel, softness, elasticity, shrinkage, wear-resistant and wash-resistant strength and dyeing fastness all meet the standards to ensure that the product is of high quality. Customers feel they get value for money.