Creative products: a creative and experienced senior professional team develops a wide range of personalized household items with unlimited creativity according to your preferences and needs.
Hefeng Japanese style: We bring you the best-selling products directly imported from Japan, with excellent quality, so that you can feel the original Japanese culture and customs at your doorstep.
Worry-free real price: 5 yuan, 10 yuan and 15 yuan are the main commodity prices, so you can easily enjoy imported creative daily necessities.
Happy shopping: We provide a bright, clean, spacious and relaxed shopping environment, and the happy shopping trip starts from 15 10.
Attention to detail: We pay attention to your life and pay more attention to the details of life. Our products are more humanized, which really makes you feel practical, convenient and simple during use.
Enthusiastic service: The in-store service staff will provide you with thoughtful and considerate services and take the initiative to serve you at any time when you need our help.
Online shopping: Online shopping mall allows you to stay at home, click easily and enjoy the fun of easy shopping.
Membership points: in online membership recruitment, it is easy to accumulate points with membership cards. We earnestly hope that you can join the big family of 15, 1 1 and tailor your own personalized service brand spirit: open your hands and express that you can enjoy the creative home life of imported goods with a minimum consumption of five yuan, and give me five meanings!
Visual effect: We use VI elements of green series to express the relaxed and stress-free shopping environment we want to create. With China's entry into WTO, all industries in China are in a state of fierce competition, but the competition in the household products industry as a whole is still in the primary stage. There are few manufacturers with national sales network and no leading brands, and the whole industry lacks brand leadership. Many manufacturers in the domestic market do not pay attention to brand and product quality. Domestic household goods industry has the following forms:
Regional concentration: Guangdong-based South China production base, the vast majority of products are processed by samples, using Hong Kong design style. Products flow to Southeast Asia, Australia, the United States and other places. The remaining household products companies mainly customize products for large furniture manufacturers and real estate, and there are tailor-made products with relatively high grades. Followed by Fujian and Zhejiang-based production bases. It mainly produces designs that meet the demand of foreign supply, with large output scale, average quality and competitive price. Diversified sales: Before 2000, household products were mainly distributed with furniture industry, gift industry and bedding. After 2000, some small and medium-sized household goods franchise stores appeared in big cities. Small and medium-sized cities still sell household goods in the form of flower shops, gift shops, boutiques, grocery stores, etc., with low product grades and few large household goods stores.
Polarization of industry pattern: the current household products are polarized, either the products are excellent and expensive, or they take the popular route, with low prices but chaotic styles, and the quality is difficult to guarantee. Finding the right market position is the key to home development.
According to the survey, in the next five years, the market capacity of China fashion home will exceed 500 billion every year, and it will be listed as one of the five gold industries in the future 10! The production of household products is gradually expanding to the national market, and fashion and personalization will become the mainstream of the development of household products market.
According to authoritative sources, with the continuous development of China's economic level and the rapid growth of per capita annual income, it is about to face the rapid growth of demand for creative home products from South Korea, Europe and America. The survey found that more than 35% urban families in China said they would buy fashionable and creative household items. Fashion and creativity, as well as personalized design, overall collocation, environmental protection and health, economy and practicality, fashion and beauty, will become consumers' first choice.
According to "20 10-20 13 China Home Furnishing Market" published by Champ Consulting, although the share of creative home furnishing in the home furnishing market is not large now, there is still room for development. According to statistics, the annual consumption capacity of creative home in China has reached 300-500 billion yuan. It is estimated that by 20 12, the market share of creative home in China will increase to 50% or even more. The domestic creative home market will continue to grow and develop under the guidance and drive of people's pursuit of life interest.
According to the investigation of domestic authoritative organizations on the market of creative home products, the per capita market share of creative home products in China is less than 6%. With the continuous development of China's economic level and the rapid growth of per capita annual income, the demand for creative home products is about to grow rapidly. By 20 12, the share of creative home products in China will increase to at least 50%. There are 33 provincial capitals, 393 prefecture-level cities and nearly 3,000 county-level cities in China, and the annual consumption capacity of interesting household items is as high as 500 billion yuan. 1510 Pick up the goods, adhere to the excellent price, and create good products; With the business philosophy of living intelligently and owning easily, we have become the creative kingdom of China household products industry. Small investment, low risk, quick return and easy operation are widely favored by entrepreneurs.