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Why did Tianjing Beer close down?

1. Operating losses and unsustainability; 2. The prospects are bleak, and there will be no good days if it continues, so sell it at a high price and it will be over.

Personally, I think the products are homogeneous, that is, they have no characteristics. Because the products are seriously homogeneous with those of leading companies, once the leading companies enter the market of these companies, the leading companies can easily defeat local opponents through different means, such as price wars, operating capabilities and other advantages.

A big company without characteristics will not have good profits unless you can dominate the world and kill all competitors, leaving consumers with no other choice and making them think that beer is Snowflake or Qingdao or Budweiser or Yanjing. It seems that the beer market will definitely not be dominated by one company in the future, so the crazy expansion will eventually end.