InBev Xuejin Beer Co., Ltd. (formerly known as Putian Brewery, Fujian Xuejin Beer Group Company and Fujian Xuejin Beer Co., Ltd.) was founded in 1986, located in Putian City, the southeast coast of Fujian Province.
Putian General Factory covers an area of over 55 mu with a total construction area of over 16, square meters. Since 21, Xuejin enterprises have developed at a speed of over 1 kiloliters per year. In 28, the production and sales volume has exceeded 1.28 kiloliters, ranking the top 7 in the national industry, and the actual annual production and sales volume of a single factory ranks the top 3 in the national industry. As the products of Xuejin enterprise are all "Xuejin" series beer, the single-brand production and sales volume ranks among the top 5 in the national beer industry, and now it has become a national large-scale first-class beer production enterprise and a leading enterprise in the beer industry in Fujian Province.
Xuejin enterprise has passed the certifications of ISO 91: 2 quality management system, HACCP food safety management system, ISO141:24 environmental management system, OHSMS occupational health and safety system, ISO112 perfect measurement detection system, and "C" mark quantitative packaging commodity production enterprise measurement guarantee system, and was awarded the title of "National Environmental Friendly Enterprise". Its leading product, Xuejin Beer, was rated as a famous brand in China and a well-known trademark in China. In May, 23, InBev Xuejin (Sanming) Beer Co., Ltd. was fully completed and put into production, and Xuejin took the first successful step of foreign merger and expansion. InBev Xuejin (Nanchang) Beer Co., Ltd. was put into production as scheduled in January, 26, which took a substantial step for the enterprise to go out of Fujian and advance into the strategic market in East China, Central South China and the whole country. In January 26, Xuejin and InBev, the world's largest beer company, achieved a strong alliance, which was conducive to better integration with the international community. In May 27, Xuejin successfully bid for all the assets of Putian Golden Spoon Beer Co., Ltd. and established the second factory of InBev Xuejin Beer Co., Ltd., which has far-reaching strategic significance for further consolidating the Fujian market. After Xuejin Beer joined InBev Beer Group in 26, Xuejin Beer received the full support of InBev in marketing, brand management and corporate culture, and incorporated many international advanced production concepts and management experiences. Now Xuejin Beer Group has become a star brand of InBev Beer Group in China, and its sales areas are all over Fujian, Jiangxi, Zhejiang, Hunan, Hubei, Anhui, Guangdong, Jiangsu, Shanghai, Beijing, Tianjin and Jiangsu.
Xuejin Company is committed to continuous innovation, and introduces new products with various flavors and packages every year. In the past five years, Xuejin beer has grown by more than 2% every year and developed rapidly.