Septwolves Company's business men's wear has three major brands, namely Septwolves, Wolf Dance and Mark Huafei. But they are customer segmented. Friends who have studied market consumption know that this is to segment the market and then position the brand for a small market.
The main products have different styles and correspond to different age groups. The Wolf *** Dance is aimed at young people, while the Septwolves are aimed at relatively mature business men. In fact, it belongs to a company. And usually both stores are opened together.
The predecessor of Septwolves Industrial Co., Ltd., Fujian Septwolves Garment Co., Ltd., was established 13 years ago. It is a high-tech enterprise mainly engaged in the "Septwolves" casual men's brand clothing. After 13 years of development, it currently has offices in Shanghai and Hong Kong. , outstanding fashion designers from three places in Tokyo, the world's most advanced computer automated production equipment, and an internationally standardized, closed industrial park. The products have novel styles, exquisite fabrics, and exquisite craftsmanship. It is known as the "jacket expert". In 1992, "Septwolves" won the first batch of "Fujian Province Famous Trademarks" and won this honor three times. In 1999, it was included in the "Top Ten Men's Clothing Brands Influencing the Chinese Clothing Market". In 2002, "Septwolves Trademark" was rated as " China's Well-known Trademark". According to statistics, the comprehensive market share of "Septwolves" brand jackets has ranked among the top for five consecutive years. In 2000, the company was rated as one of the top 100 clothing companies in the country. The company's sales performance has increased by about 50% in the past three years. In 2002, there were about 500 Septwolves stores, halls and counters, and the marketing network spread across large and medium-sized cities across the country. In 1999, it was rated as a "AAA" credit enterprise by the Fujian Provincial Credit Rating Committee. In 2000, it was rated as a "AAA" credit enterprise by the Fujian Provincial Construction Bank. In 2001, it was recognized as a high-tech enterprise by the Fujian Provincial Department of Science and Technology. The company has been rated as a high-tech enterprise many times. Awarded to provincial and municipal advanced enterprises, advanced tax paying units, etc. "Septwolves Company" is the vice-chairman unit of China Casual Wear Association, and its leaders have won honorary titles such as Provincial Outstanding Young Entrepreneurs, National Township Entrepreneurs, and "China Franchise 50". ?
Septwolves Company focuses on brand cultivation and management. It has come all the way from the legend of wolf culture and wolf stories, interprets the stories of successful men, reflects the clothing and living conditions of struggling men, and designs a new lifestyle. Septwolves provides them with a wealth of products, as well as a culture, a spirit, a taste, and a way of life. Advocate individuality, encourage innovation, and promote the entrepreneurial spirit of endless struggle. ?