You cannot use the Niuxiangge Chuanchuan brand. According to the query of relevant public information, Niuxiangge Chuanchuan has trademark rights. It cannot be used without the authorization of Niuxiangge Chuanchuan, which is an illegal act of infringing on trademark rights. Trademarks are used by companies to display and distinguish products or services in the market. An important symbol, the trademark owner has the right to use, transfer or license others to use the trademark. Unauthorized use of someone else's trademark constitutes an infringement of the trademark owner. You can choose to join. To join a certain brand, you need to pay a certain franchise fee, because the brand needs to provide support and help to the franchisees. For specific brands or companies to join, please contact official channels to learn about the joining process and fees.