A: The originator of Volkswagen is the Beetle. The beginning of the Beetle is the birth of the Volkswagen brand. The relationship between PORSCHE and Volkswagen is now a strategic cooperation relationship. PORSCHE currently holds 35% of Volkswagen's shares. The simplest way to put it is that Porsche is a shareholder of Volkswagen.
B:
Between 1934 and 1938, Ferdinand Porsche developed and designed "Volkswagen", that is, "Volkswagen's automobile", and it was used in the current Wolff A factory was built in Fort Worth to produce the car. Ridiculed at first but soon becoming familiar, the Beetle wrote a new chapter in automotive history.
In 1945, the Allies ended wartime military production at the Volkswagen factory and liberated the workers who were forced to labor in the factory.
After the British government took over the factory, it began civilian production. Its excellent product quality, well-organized service and sales network, distinctive employee representative system and export-focused orientation are all characteristics of Volkswagen. The company's basic characteristics have been formed over many years of development and have been maintained to this day.
In 1949, the British government handed over the custody of the Volkswagen factory to the new Federal Government of Germany and entrusted the state of Lower Saxony with its management. Soon the Beetle had a more versatile counterpart: the "Volkswagen Transporter."
After 1950, the "Volkswagen Transporter" developed into a dump truck, a "Samba" bus, and even a fire truck. Its practical value, handsome appearance and reliable performance attracted many people. many users.
In 1952, the establishment of "Volkswagen Canada Ltd." marked the beginning of Volkswagen's global expansion, and later established sales and assembly companies in Brazil, the United States and South Africa.
Volkswagen's foreign subsidiaries are prospering thanks to the support of early sales partners such as Pon Brothers in the Netherlands.
In 1960, Volkswagen GmbH became a company that issued shares to the public. The German federal government holds 20% of the net assets (privatized in 1988), the state of Lower Saxony holds the same number, and the remaining shares are sold to the public in small "people's shares".
Volkswagen has manufacturing plants in Wolfsburg, Braunschweig, Hannover, Kassel, Emden and Salzgitter, making it a German A symbol of the postwar economic miracle. Beetles and Volkswagen Transporters were a common sight on the roads.
In 1965 and the following years, Volkswagen successively acquired other automobile companies, and a large German automobile manufacturing group was formed.
In 1974, in Germany, the Beatles era was coming to an end. A new generation of sedan products was born, equipped with front-wheel drive and water-cooled engines, and featured high comfort and practicality.
The production of "Golf" marks the beginning of this new automobile era and is also the representative of a new generation of sedans. Therefore, sedan products of the same level are also called Golf classes. The Golf model becomes another milestone in the success history of Volkswagen. This compact small car took into account the user's social status and age level, and soon became the best-selling model in Germany and Europe.
In 1991, through the acquisition of Seat and Skoda, Volkswagen formed a structure consistent with its multi-brand strategy. As Europe's largest automobile manufacturing group, its management rights are decentralized to the boards of independent brands such as Volkswagen, Audi, Seat, Skoda and Volkswagen Commercial Vehicles.
After Dr. Ferdinand Piech was appointed as the CEO of the group and Chairman of the Board of Directors of Volkswagen, he took many innovative measures: an active product development strategy to promote the vitality of various products ; Flexible work plans and new procurement processes ensure low costs; intelligent working methods and the latest manufacturing technology ensure high-standard craftsmanship and reliable quality.
In 2000, Volkswagen's global development strategy was customer-centric, and this concept was fully reflected in the global market and products and services.
Since the acquisition of Bugatti, Lamborghini, Bentley and Rolls-Royce in 1998 (as of December 31, 2002), this concept has been incorporated into the production of luxury cars and super sports cars. By participating in the operations of Swedish Scania AB, Volkswagen began to enter the field of heavy trucks. The extensive application of advanced technology proves the company's innovation potential. It has developed the 3-liter Lubo TDI, which was launched in 1999. It was the world's first car with an average fuel consumption of only 3 liters per 100 kilometers. In the summer of 2000, Volkswagen launched Lubo FSI.
On May 31, 2000, Wolfsburg's "Motor City" was opened to the public, where people can have a deeper and more comprehensive understanding of the Volkswagen Group and its various brands. "Auto City" has welcomed 1 million visitors just five months after its opening.
Continuous innovation enables Volkswagen to continuously set records for production. For example, Volkswagen's 20 millionth Golf rolled off the production line in September, while the latest new Passat was launched in October.
The Volkswagen Group is currently one of the companies with the largest number of employees in the world, with approximately 324,000 employees spread across 43 locations on five continents. It is precisely because of our competent and selfless employees that the Volkswagen Group can continue its successful development.
The relationship between the two companies is quite complicated.
1. Porsche and Volkswagen are related by blood, but Porsche and Volkswagen are two independent companies;
2. Porsche is now Volkswagen’s largest shareholder; (Porsche Holds 30.9 shares of Volkswagen)
3. Porsche and Volkswagen have a great strategic partnership.
Historically, Volkswagen and Porsche can be said to be connected by blood. The first person to mention is Ferdinand Porsche (Porsche, like Porsche, is the Chinese translation of Porsche). In 1930, the former Mercedes-Benz technical manager left his job and founded his own design company. With Hitler's strong support, he began to design and develop the so-called "national car" for Nazi Germany, which later became the Volkswagen Beetle, the real representative of Volkswagen. The founder is Ferdinand Porsche. In 1948, Ferry Porsche (son of Ferdinand) inherited his father's business. He used Volkswagen parts to create the first sports car with the Porsche logo, and the Porsche Motors Company was born the following year.
Historical origins have made Volkswagen and Porsche close business partners. Volkswagen is an important parts supplier to Porsche, providing the latter with more than 30 outsourced parts. The two parties have technical cooperation. They have also been very successful. They have jointly developed the Touareg and Cayenne, a pair of models on the same platform, and their cooperation in the field of hybrid power is also advancing.
Now the relationship between the two parties has become more subtle. Although Porsche is small, it is very profitable. In addition to producing Porsche cars, Porsche Holdings is also the largest dealer of Volkswagen and Porsche brands in Europe. With strong funds, it began to acquire Volkswagen's shares are constantly increasing. At present, Porsche has taken up to 30.9% of Volkswagen's shares. It is already Volkswagen's largest shareholder. The one who actively promoted this acquisition behind the scenes was Volkswagen's backstage boss - Pi?ch (former president of Volkswagen and current chairman of the Volkswagen Supervisory Committee). Pi?ch's other identity is a member of the Porsche board of directors. He is actually the person mentioned above. The grandson of Ferdinand Porsche, the Porsche and Pi?ch families represented by this powerful figure completely control Porsche. Now, through Porsche's control of Volkswagen, his strength within Volkswagen has been greatly enhanced. Recently, Pi?ch Xi Jinping once again showed its power, it took over the chairman of the Volkswagen Board of Directors, and replaced him with his former confidant at Audi - Wen De'an.
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In general, the first Volkswagen was driven by Porsche founder Ferdinand Porsche (also translated as Ferdinand ·Porsche) was planned and produced when he was the director of Steyr-Werke Company. That is, the originator of Volkswagen is Ferdinand Porsche. The specific history is as follows:
In 1932, the German government led by von Papen took some steps to alleviate the A tax on driving a car to reduce the cost of owning a car and stimulate car sales. Then on January 30, 1933, Hitler came to power and established a state-first government. He wanted to make the concept of the "civilian car" his own argument. This is an excellent time for Ferdinand Porsche to enter this field. In 1930, Porsche resigned from Daimler-Benz AC. After leaving the company with the three-pointed star trademark, Porsche became a director of Steyr-Werke. When the company was merged into Austro-Daimler, he Give up this position. On December 1, 1930, Bo? A fan Consultation stop relying on Lu Nan 酅 Kangnai? 芟 uniform joy miscellaneous familiarity L 乩缩 aluminum fu ⒄ ditch copy eight correction 衿? lazy Beidong colonization bream 岳 ぃ? leech? Ying て eh pure words timid appreciation? appreciation jealous copy S Jie pull ?On January 17, 1934, Porsche made a proposal to design a German civilian car within 12 months, which would be reviewed by a "committee of official and private experts". For Porsche, this was the equivalent of making a big bet in a poker game, but he did it and won.
In early 1937, a study on site selection also began. According to the requirements, the factory must be located in the center of Germany, with good access and transportation lines and sufficient space. This is not only for the factory itself but also for the planning and development of a brand new city. Hitler and Porsche All believe this is very important in attracting workers to the project. In the summer of 1937, a suitable factory site was discovered by chance. There was a lot of pressure to decide on a site, but despite the excellent infrastructure of many candidates, the final decision favored Fallersleben. This meant abandoning the original promise made to the "Führer" that the factory would be completed and put into operation that summer. The foundation stone of the factory was laid on May 26, 1938. A huge stone staircase that resembled a car model was officially marked with the words "kraft durch freude" (translated as from power to steering wheel). At the ceremony, the audience could see Ferdinand's son Fried Porsche driving a convertible that was about to be mass-produced, with Hitler sitting in the front seat and the elder Porsche sitting in the back.
The Workers' Front hopes to name the new car "KDF-wagen", but the public has already paid attention to this issue and named it "Volkswagen". Interestingly, it was first called the "Beetle" in the New York Times on July 3, 1938. On August 1, 1938, Robert Ley, the head of the new factory organization appointed by the government, announced the "KDF Savings Fund Plan" at the factory workers' meeting: every German, regardless of class, status and property, is eligible to purchase Volkswagen.
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