Trademark ownership refers to the registration of trademarks that have been applied for and approved by the Trademark Office. After successful registration, the trademark owner has the right to use the trademark and can protect his trademark brand through trademark rights protection. Trademark ownership can also be used to prove the uniqueness and exclusivity of the trademark, thus increasing the popularity and recognition of products and services.
Some functions of trademarks are of great importance in business operations. Trademarks can make consumers trust and recognize the products and services provided by trademark owners, and can reduce the risk of infringement by imitators and competitors. At the same time, the existence of trademarks can also increase the value and attractiveness of enterprises and bring more business opportunities and development space for enterprises.
To apply for a trademark, you need to follow a series of trademark application procedures. First of all, the applicant needs to inquire and evaluate his trademark to determine whether the trademark meets the requirements stipulated in the Trademark Law. Then, you need to fill out a trademark application form and submit it to the Trademark Office for approval. During the examination and approval period, the Trademark Office will conduct preliminary examination, announcement and substantive examination. Once the trademark application is approved and there is no objection after the announcement period, the trademark owner can obtain the trademark, enjoy the right to use it and defend the rights of infringement.