What types of corporate image can be divided into

The components of corporate image: product image, media image, organizational image, logo image, personnel image, cultural image, environmental image, community image< /p>

There are many ways to classify corporate image. According to different classification standards, corporate image can be divided into the following categories;

Internal image and external image

This is It is divided by the internal and external performance of the enterprise. Just like when we observe a person, he has inner temperament, external appearance and body type. CCTV

The corporate image also has this difference. kind of difference. Internal image mainly refers to the invisible and intangible parts such as corporate goals, corporate philosophy, corporate spirit, corporate ethos, etc., and is the core part of corporate image. The external image refers to the visible and audible parts of the enterprise such as its name, trademark, advertisements, factory buildings, factory songs, product appearance and packaging, ceremonies, public activities, etc., which are the external manifestations of the internal image.

Real image and virtual image

This is divided according to subjective and objective attributes. The real image can also be called the objective image, which refers to the actual concepts, behaviors and material forms of the enterprise. It is an objective existence that is not affected by human will. Such as the scale of production and operation of the enterprise, the quality of products and services, market share, output value and profits, etc., all belong to the real image of the enterprise. The response image is the subjective impression of the enterprise as a whole by users, suppliers, partners, internal employees and other business stakeholders. It is the reflection of the real image produced through communication media and other channels, just like when we observe an object in a mirror. , what is obtained is a virtual image.

Internal image and external image

This is divided according to the scope of the recipient. The external image is the perception of the company formed by the public other than employees

Bird's Nest Image

The corporate image we generally refer to mainly refers to this external image. Internal image refers to the overall feeling and understanding of the company by all employees of the company. Because employees are in the company, they can not only feel the company's external attributes, but also fully feel the company's internal attributes such as spirit and ethos, which is conducive to forming a fuller and deeper corporate image; however, if there is a lack of internal communication, employees often only focus on The entire image of the company cannot be seen in part, and it feels like "the true face of Lushan is not known". We believe that the scope of recipients of internal image is smaller, but its role is great. It has the same important status as external image and must not be ignored.

Positive image and negative image

This is divided according to the different evaluation attitudes of the public: the part that the public recognizes or affirms the corporate image is the positive image, and the part that resists or denies it part is the negative image. The corporate image of any company is composed of positive and negative aspects. In other words, the corporate image should be divided into two. Any rational individual in the public will see both the positive image and the negative image of the company. . For enterprises, on the one hand, they must strive to expand their positive image, and on the other hand, they must strive to avoid or eliminate negative images. Both aspects are equally important, because it is often not the positive image that determines whether users will purchase a certain enterprise's product or receive a certain service, but rather The negative image must make them refuse to buy the company's products and accept its services.

Direct image and indirect image

This is divided according to the media channels through which the public obtains corporate information: the public directly contacts a company's products and services

Office Environmental image

The corporate image formed by personal experience is a direct image, while the corporate image obtained through mass media or with the help of other people's personal experience is an indirect image. It is very important to make this division of corporate image. If a user sees crude packaging and backward design when buying a certain product, there will be something wrong with it and it will be unsatisfactory when trying it out, no matter how good or good the product is told by others. , No matter how good this company is, he will definitely not buy it, because the direct image can determine the entire corporate image better than the indirect image. Some companies believe that establishing corporate image can only rely on advertising and do not pay attention to improving product quality and service levels. That is, they only see indirect images and ignore direct images.

Dominant image and auxiliary image

This is divided according to the degree of public attention to corporate image factors: the corporate image that the public pays most attention to constitutes the dominant image due to water, while other general factors Form an auxiliary image. For example, the public is most concerned about the quality (image, color, sound quality, etc.) and price (whether it is fair and reasonable) of TV sets. Therefore, the quality and price of TV sets constitute the dominant image of TV manufacturers, and the corporate philosophy, The quality of employees, the size of the company, the factory environment, whether it sponsors public welfare undertakings, etc. form the auxiliary image of the company. The corporate image is composed of the dominant image and the auxiliary image. It is the dominant image that determines the nature of the corporate image; the auxiliary image has an impact on the dominant image, and under certain conditions can achieve mutual transformation with the dominant image. What types of dysmenorrhea can be divided into?

At present, it is often clinically divided into two types: primary and secondary. Primary dysmenorrhea refers to those with no obvious lesions in the reproductive organs, so it is also called functional dysmenorrhea. It is more common in adolescent girls and unmarried women. and those who are married and have no children. This kind of dysmenorrhea pain can often be relieved or disappear after normal delivery. Secondary dysmenorrhea is mostly caused by organic lesions in the reproductive organs. This disease is a common clinical disease in gynecology.

For details, please log on to the website of Dalian Armed Police Gynecology Hospital for consultation... What types of dysmenorrhea can be divided into?

A gynecological expert from the Dalian Armed Police said that currently, it is often divided into two types: primary and secondary. Primary dysmenorrhea mostly refers to those with no obvious lesions in the reproductive organs, so it is also called functional dysmenorrhea. It is seen in adolescent girls, unmarried people and those who are married and have no children. This kind of dysmenorrhea pain can often be relieved or disappear after normal delivery. Secondary dysmenorrhea is mostly caused by organic lesions in the reproductive organs. This disease is a common clinical disease in gynecology. What types of phobias can be divided into?

Place phobia

Place phobia is also known as agoraphobia, agoraphobia, party phobia, etc. It is the most common type of phobia, accounting for about 60%. It usually begins around the age of 25, with another peak age of onset around the age of 35, with more women than men.

Social Phobia

Social phobia usually develops between the ages of 17 and 30, and often develops suddenly without obvious triggers. The main characteristic is the fear of being watched. Once you find that others are paying attention to you, you will feel unnatural. You will blush, dare not raise your head, dare not look at others, and even feel ashamed. Therefore, you are unwilling to socialize, dare not speak in public places, and do not have gatherings. Don't dare sit in front.

Monophobia

Monophobia means that the patient has an irrational fear of a specific object, animal, etc.

School Phobia

School Phobia is a serious mental illness in children. It is more common in primary school students aged 7-12 years. Due to the existence of various negative psychological factors, students are afraid of going to school, afraid of learning, and have a phobic mentality, so it is also called "xuephobia".

1. Afraid of going to school, or even publicly expressed refusal to go to school.

2. During the onset of the disease, if parents force the child to go to school, the child's anxiety will worsen. If the parents agree not to go to school temporarily, the child's anxiety will be relieved immediately.

3. Symptoms of anxiety include: restlessness, panic, pale complexion, cold sweat all over the body, accelerated heart rate, shortness of breath, and even vomiting, abdominal pain, frequent urination, urgency, etc.

Trypophobia

Sensitivity to relatively small objects densely arranged, causing dizziness, nausea, and scalp numbness. Almost everyone has it, and the degree varies from person to person. What types of concept stocks can be divided into?

1. Concept stocks rely on a certain theme such as the concept of asset restructuring, the concept of three links, etc. to support prices. Chinese concept stocks are what foreign investors call all Chinese stocks listed overseas because they are optimistic about China's economic growth. Some people also say that Chinese concept stocks are “all lies fabricated to make people believe their lies.”

2. Concept stocks are relative to performance stocks. Performance stocks need to be supported by good performance. Concept stocks rely on a certain theme such as the concept of asset restructuring, the concept of three links, etc. to support prices.

What types can the home appliance industry be divided into?

First of all, it is a good thing to have an ideal like yours. Secondly, you have found the target industry you want to develop, but starting a business is not as simple as everyone thinks. I Suggestion: Just after graduation, it is best to study hard in a social university (first work for others), and then plan your ideal when the time is ripe (after 3 years). What types of trust business can be divided into?

(1) Arbitrary trust

A trust established based on the free expression of intention between the parties is called an arbitrary trust, and an arbitrary trust is also called a free trust. Or express trust, mainly means that the trustor, trustee, and beneficiary freely and voluntarily form a trust relationship, and this free and voluntary intention is clearly expressed in the trust contract. Most trust businesses are arbitrary trusts.

(2) Statutory trust

Statutory trust is a form of trust corresponding to arbitrary trust. It mainly refers to the trust established by the judicial authority to determine the trust relationship between the parties.

According to different classification standards, trust products can be divided into different categories. The classification of trust products can be as follows:

Based on the way in which the trust relationship is established: arbitrary trust, statutory trust Trust;

Classification based on the nature of the trust property: money trust, movable property trust, real estate trust, securities trust, money creditor's trust;

Classification based on the purpose of the trust: Guarantee trust, management trust, processing trust, management and processing trust;

Based on the legal stance of trust matters as standard: civil trust, commercial trust;

From the perspective of the client Trusts are divided into: personal trusts (living trusts, posthumous trusts), legal person trusts;

Based on the purpose of the trustee’s trust business, they are divided into: operating trusts and non-operating trusts;

Classification of trusts from the perspective of the beneficiary: self-benefit trusts, other-benefit trusts, private benefit trusts, public benefit trusts;

Classification based on the geographical area involved in the trust: international trusts, domestic trusts;

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Based on business scope, they are divided into: broad trust and narrow trust. What types of T-shaped screws can be divided into?

1. According to its structural type, it can be divided into:

Type 1 - the screw performs rotational movement and axial movement at the same time

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Type 2—The screw rod performs rotational motion and the nut on the screw rod moves axially.

2. According to its assembly type, it can be divided into:

Type A - the screw rod or nut moves upwards

Type B - the screw rod or nut moves downwards What types of human tissue can be divided