The development history of Nike:

1. In 1908, a shoe factory was built in Lean, Massachusetts, which further developed the local shoe-making technology. At first, Nike sneakers were still made to order, but in order to keep workers occupied during the off-season, shoe shop owners began to make shoes without pre-orders.

2. In 1963, Phil Knight, who graduated from the University of Oregon, and his mentor Bill Bowerman *** jointly founded a company called "Blue Ribbon Sporting Goods Company". Mainly engaged in sporting goods.

3. In 1972, NIKE company was officially established. Its predecessor was Blue Ribbon Sports, a company invested by current NIKE president Phil Knight and coach Bill Bowerman.

4. In the 1980s, Nike products began to enter the homes of ordinary people from track and field fields and stadiums.

Nike product knowledge:

The main materials of Nike shoes include: full-grain leather, cowhide leather, suede, synthetic leather, mesh, Lycra elastic fabric, wear-resistant Material, carbon fiber rubber, traceless rubber, wear-resistant hard rubber, PU material, etc.

Extended information

The meaning of the Nike logo:

1. The name NIKE is very auspicious in the eyes of Westerners, and it is easy to read and remember. Yelled very loudly. The Nike logo symbolizes the feathers on the wings of the Greek goddess of victory, which represents speed, but also represents movement and gentleness.

2. The pattern of Nike's trademark is a small hook, with a simple and powerful shape, as fast as lightning. The first sports shoe named "Nike", the sole has square ridges to enhance stability, and there are knife-shaped hooks on both sides of the shoe body, symbolizing the wings of the goddess.

Reference materials

Baidu Encyclopedia-NIKE

Nike-China official website