2. Red Star Hongxing Erke Industrial Co., Ltd. was established in June 2000 and its headquarters is located in Xiamen, Fujian. At present, it has developed into a large sportswear enterprise integrating R&D, production and sales, with nearly 30,000 employees.
The company has more than 7,000 stores around the world, and its products are sold to Europe, Southeast Asia, the Middle East, North and South America, Africa and other countries and regions. It has exclusive trademark rights in more than 65,438+000 countries around the world, with a brand value of over 26,543.80+09 billion, and has been awarded "Top 500 Most Valuable Brands in China", "Top 500 Brands in Asia" and "Forbes" successively. In July of 20021year, Hongxing Hongxing Erke donated 50 million materials to the disaster-stricken areas in Henan. Last year, it also lost 220 million. 202 1 lost more than 60 million in the first quarter. Due to financial problems, the stock of Red Star Hongxing Erke has stopped trading so far. Netizens have expressed their sadness.
4. Brand introduction: Red Star Hongxing Erke is committed to transmitting a sunny lifestyle to young people in all corners of the world through various forms, encouraging them to always maintain a positive and optimistic attitude, face life with a smile, show their passion, happiness and vitality, and stimulate unlimited creativity, imagination and positive energy. For a long time, Red Star Hongxing Erke has cooperated with Shanghai ATP 1000 Masters, China Open, Australian Open, WTA Year-end Finals and other top competitions at home and abroad, and provided professional tennis equipment for international tennis stars, thus taking a leading position in the field of tennis clothing in China. At the same time, we will join hands with Asian, African and Latin American Olympic Committees to make a shoulder-to-shoulder appearance with international brands on the Olympic stage. Differentiated communication methods and unique marketing methods make Red Star Hongxing Erke increasingly competitive in the international market.