Current location - Trademark Inquiry Complete Network - Trademark registration - A friend gave me a bottle of "Chengyi Shaofang". He said it was produced by Moutai, but it was from the same company. I'm asking for some advice from experts.
A friend gave me a bottle of "Chengyi Shaofang". He said it was produced by Moutai, but it was from the same company. I'm asking for some advice from experts.

Chengyi Shaofang is the authentic predecessor of the national liquor Moutai. It pioneered China's Maotai-flavor liquor and enjoys the reputation of "the world's Maotai-flavored liquor comes from Chengyi".

Chengyi Shaofang was founded in 1862 and was produced in Maotai Town, Renhuai City, Guizhou Province, China. Chengyi Shaofang is the authentic predecessor of the national liquor Moutai. It pioneered the Maotai-flavor liquor in China and enjoys the reputation of "the world's Maotai-flavored liquor comes from Chengyi". Fang Tingben, the national treasure-level sauce-flavor brewing master, is the seventh generation descendant of the Zheng family brewing sect in Maotai and is a close disciple of Master Zheng Yongfu.

Fang Tingben takes the inheritance of the ancient method of "Chengyi" as his own responsibility, and adheres to the ancient precepts in every detail such as the brewing environment, equipment, and material selection. The fine wines produced must go through the "Tianzang, Dizang, and Shuizang" ", cellar, cave" absorbs the essence of heaven and earth, and then mixes the seven flavors with the hands of Master Fang, which is a masterpiece.

Due to the traditional hand-made brewing process, the taste remains original and authentic more than a hundred years ago, and the taste is even better than Moutai. It ranks second in sales volume of Maotai-flavor liquor, second only to Moutai.

Winemakers are the soul of the winemaking industry. For hundreds of years, in Maotai Town, winemakers have always used masters to lead apprentices and teach each other orally, and the tradition is that the wine is passed on to sons but not daughters, and to daughters-in-law but not sons-in-law. Until 1951, when Chengyi Shaofang was publicized and Maotai Distillery was established, Chengyi Shaofang's winemaking technology was still mastered by Zheng's winemaker, Zheng Yongfu.

Fang Tingben’s father was fond of wine and was a close relative of Master Zheng. When he was 8 years old, his father sent him to the Zheng family to learn the art from his master. He became the seventh generation disciple of Zheng’s traditional brewing technology and was clearly regarded as a closed disciple ( Known locally as "Yao Disciple"), Fang Tingben became the last direct descendant of Zheng's brewing technology.

In 1978, 16-year-old Fang Tingben was assigned to make wine at Maotai Distillery. In 1984, Fang Tingben, who had mastered Zheng's brewing technology and accumulated practical experience, left Moutai Distillery and opened his own brewing workshop in Maotai Town.

It is also the first private brewing enterprise in Moutai Town after the reform and opening up. It is named "Yangliuwan Distillery" (Yangliuwan is the birthplace of Moutai Maotai liquor brewing) and registered as "Chengyi" ( Trademark No. 1643451) and "Chengyi Shaofang" (Trademark No. 8363056).

Since the establishment of "Chengyi Shaofang", Mr. Fang Tingben has determined to adhere to the historical inheritance of "Chengyi Shaofang", adhere to the traditional winemaking technology and winemaking culture of the Zheng family of Chengyi Shaofang, and devote himself to Research and sort out the core technologies of Zheng’s brewing process.

In the past 30 years, Fang Tingben has made remarkable achievements in inheriting Heguangda Zheng's brewing technology and formed its own intellectual property rights that represent Moutai's orthodox traditional handcrafted brewing technology.

The above content refers to Baidu Encyclopedia - Chengyi Shaofang