With the continuous development of my country's economy and society, the number of trademark applications and registrations has increased significantly year by year. As a result, it has become increasingly difficult and risky to apply for trademark registration. In order to improve the success rate of trademark registration , to reduce risks, it is very necessary to conduct approximate inquiries and judgments before registration.

The so-called trademark similarity query means that the trademark registration applicant personally or entrusts a trademark agent to go to the trademark registration agency to inquire about the trademark registration status, so as to understand whether the trademark he is planning to apply for registration has been successfully registered or is in the process of being registered with others. Procedures for applying for registration of identical or similar trademarks. Although this is a non-compulsory procedure, it is a very important step.

Because the first search for trademark applications can effectively increase the chance of success in applying for registration and reduce blindness. Once a trademark is rejected, it will inevitably cause double losses in time and cost to the applicant. Preliminary trademark search can greatly reduce blind expenses and gain more effective time for smooth registration.

How to search for similar trademarks?

1. You can go to the Trademark Office Business Hall to handle trademark search procedures, but this search method requires a fee.

2. You can entrust a trademark registration agency to search on your behalf. This trademark search method is generally free. You can also have a more professional agent evaluate the search results and give professional registration opinions or suggestions.

Third, another option is that the applicant can log in to the Trademark Network and enter the corresponding classification number and content for query. However, it is impossible to determine whether the trademark is similar during the trademark query process.

However, it is worth noting that trademark query can only query the application and registered trademark information that has been entered into the database. Among them, some newly applied trademark information cannot be searched. This unsearchable blank area is what we call a blind area.

How can we further improve the success rate of trademark applications when there are blind spots in trademark searches? This requires approximate judgment of trademarks. Of course, specific issues require detailed analysis.

Next, let’s learn a few simple methods to determine the similarity of Chinese trademarks:

1. Two or more Chinese characters that are the same but arranged in different orders will be judged as similar. , such as: Antu-Tuan, they are a pair of similar trademarks.

2. If there are three or more Chinese characters, only a few characters are different, and the character is less distinctive, it will be judged as similar, but there are several situations. For example, Pars-Palt will be determined to be a similar trademark.

3. For a Chinese trademark consisting of four words, the two parts before and after can be formed into a whole separately, and each of them is registered separately during the query, such as: ?Hua Rui Aier? trademark, as in First, there are registrations for "Huarui" and "Al" respectively. Generally speaking, such trademarks are risky and registration is not recommended. In addition, if you have only registered "Al" before, then "Hua Rui Al" can usually be registered. On the contrary, if you have only registered Huarui Air in the first place, then there will still be some risks when registering Huarui Air, and it is not recommended to register.

4. Word trademarks only differ in the words indicating the location and business premises. If the other parts are the same, they will also be judged as similar. For example, Shuiyunxuan-Shuiyunge is a similar trademark.

In short, if the trademark applicant has conducted a trademark similarity search and made a similar judgment, the application success rate can reach 80%. If you are still worried, it is recommended to submit the registered trademark to "Porcelain Work" To a professional intellectual property service agency.