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Why does trademark registration take so long?

01 Trademark query and data submission: about 6 working days

Checking whether the trademark is the same or similar is an essential step before trademark registration. Many people will ask: Check the trademark and prepare the information. This will take about 6 days. The first thing to note is that the purpose of trademark search is to avoid being similar or identical with other people's or registered trademarks. If the applied trademark is found to have such a situation during the inquiry, the applicant will need to modify the trademark, which will naturally increase the time spent. Therefore, the trademark search and data submission will take about 6 days.

02 Acceptance Notice: 2-4 months

It takes about 2-4 months for the Trademark Office to issue an acceptance notice. Receiving the notice indicates that the trademark has entered the review stage. At this time, it only means that the Trademark Office has accepted your application, but it does not mean that the trademark registration is successful. Related review will be carried out next. At this time, the trademark cannot be used freely.

03 Review cycle: 9 months

According to the "Trademark Law": the trademark review cycle is 9 months, but the State Intellectual Property Office has stated that it hopes to shorten the review cycle by the end of this year shortened to 6 months, and the current trademark review cycle has been shortened to 7 months.

The review cycle is to check the applicant's application materials and the content of the materials to see if they meet the review conditions. It will also review whether the applied for registered trademark has an identical or similar prior trademark. If the appeal conditions are not met, the application will be rejected, and if the conditions are met, the application will proceed to the next step.

04 Announcement period: 3 months

A preliminary approval trademark will be published for three months from the publication of the preliminary approval announcement. During the announcement period, if an enterprise or individual raises an objection, a trademark objection must be filed. Defense and other aspects.

05 Obtain certificate of trademark registration

When no unit or individual raises any objection during the announcement period, the Trademark Office will approve the trademark registration after the announcement period, but the certificate will be issued to You still need to wait for a short period of time to receive the certificate, but compared with the time of the previous steps, I believe the final wait is not worth mentioning.

To sum up, trademark registration takes at least one and a half years. If you encounter problems such as trademark objections, it may take even longer.

Trademarks represent the credibility and reputation of a company and play a vital role in the development of corporate brands. Many companies do not register trademarks at the beginning of their development, which may affect the speed and height of future development