By searching in Bajie Intellectual Property Trademark Encyclopedia, we can quickly know that toy trademarks belong to the 28th category -280 1- entertainment equipment, entertainment products-slide (toy) 280 149, amusement park riding toy 280157; 2802- toys-dominoes 280054, toy pistols 280058; 28 10- Christmas tree decorations-explosive lollipops (toy firecrackers) 280027.
Trademark is the symbol of enterprise's foothold in the market, and the role and function of trademark is an important clue that enterprises need to be clear.
In the modern commodity market, there are thousands of manufacturers of the same commodity. Therefore, when consumers know the trademark of a commodity, they will know which enterprise the trademark belongs to and represent the reputation of the enterprise, so it was said to be the business card of the enterprise before. In the subsequent operation, any trend and influence of the enterprise will be reflected in the trademark, thus accumulating more consumers.
Consumers choose according to the reputation of these goods, and the reputation of trademarks is closely related to the quality of goods. In this sense, a trademark is a symbol of the quality of a certain commodity, so if there are any quality problems in the enterprise's goods, the trademark will also be affected.
Moreover, due to the variety of goods, the quality, grade, specification, color and characteristics of goods are different. If there is no trademark for people to distinguish between goods, consumers will be confused in front of all kinds of goods. Enterprises are distinguished by trademarks, allowing consumers to identify and buy goods according to trademarks, saving consumers' shopping time. At the same time, trademarks have also become the link between consumers and commodity producers and operators.
As a symbol, trademark embodies the quality and reputation of goods, and naturally becomes a very effective means of commodity advertising. The use of trademarks to promote products that are concise, eye-catching and easy to remember can enhance the advertising effect and leave a deep impression on consumers. Similarly, it has a great influence on international trade. In international trade, trademarks are extremely important, and international trade cannot be separated from trademarks, especially with western countries.
Using trademarks in export commodities and registering trademarks in foreign countries in time to obtain legal protection of trademarks plays an important role in safeguarding the legitimate rights and interests of local commodities and expanding exports. At the same time, trademarks also show the technical level of exported goods, show the quality of goods, represent the country's production level and reputation, and can play a role in promoting foreign trade.
Therefore, it is a favorite thing for enterprises to obtain trademarks. Although there are different ways to obtain a trademark, the final results are similar, and each trademark has many meanings.