“3 boxes to smooth the big belly…” The advertisements for the “Secret Oil Exhaust” slimming tea endorsed by cross talk actor Guo Degang have been everywhere in newspapers, magazines, TV and even bus bodies and stop signs for a period of time. , but at the CCTV March 15 party, the "Secret Pai Oil Tea" was revealed to have a new face, a fictitious development unit and other shocking secrets.
The Beijing Municipal Administration for Industry and Commerce has previously opened a case for investigation.
On the morning of March 16, law enforcement officers from the Xicheng Industrial and Commercial Bureau began to inspect pharmacies and supermarkets in the area to inspect the "Secret Pai Camellia".
It is understood that the "predecessor" of "Zangmi Oil Expelling" is a health food called "Baicao Slimming Tea". It was developed and applied for registration by the China Food Industry Information Consulting Center in 1998. It was transferred to a health care products company in Beijing in May 2005. After that, Beijing Qicai Group began to intervene, with the company responsible for production and Qijian Rainbow Technology Company responsible for sales and re-engineering. Package.
There is a TM logo in the upper right corner of "Zangmi Paiyou", indicating that the trademark is being processed and has not yet been approved. After searching on the website of the National Trademark Office, we learned that "Zangmi Paiyou" is actually a trademark applied by Qicai Group at the end of 2005 and is still being accepted. It is not the name of a product.
On the morning of the 15th, the reporter received a call from Mr. Wang, the plaintiff in the "Guo Degang Endorsement False Advertising Case". He said that he planned to sue the Beijing Municipal Administration for Industry and Commerce on the 18th for administrative inaction. False advertising will be dealt with. "I just saw Guo Degang's response to the '3·15' party. He said, 'Since so many people say there are problems with the promotion of this product, why did the relevant government departments allow it to be sold in the society for nearly a year? Time? Why don't you care? 'I don't understand this either. In July last year, Mr. Wang, as a consumer, sued Guo Degang, the manufacturer of "Secret Oil Drainage" and the media for exaggerating. publicity. "In a metropolitan newspaper in Beijing on November 9 last year, I saw a large advertisement for 'Hidden Secret Oil Drainage'." Mr. Wang said that he wrote a letter of responsibility to the Beijing Municipal Administration of Industry and Commerce on November 17 last year. The application requested the Beijing Municipal Administration for Industry and Commerce to "investigate and punish the illegal activities of newspapers, Guo Degang and advertising publishers in publishing false advertisements, and please inform them of the results." "The Beijing Municipal Administration for Industry and Commerce received the application on November 20, but has not yet given a reply. According to the law, the administrative department must process or give a reply within 60 days