Hello, yes, the trademark can be sold. Trademark transfer 1. If you want to transfer a registered trademark to another person, you should go to the Trademark Office to go through the transfer procedures of the registered trademark. 2. If the exclusive right to use a trademark is transferred due to a business merger, merger or restructuring, the registered trademark transfer procedures should be handled at the Trademark Office. 3. If the exclusive right to use a trademark is transferred in accordance with a court decision, the transfer procedures must also be completed. 4. When transferring a trademark, you must also transfer the similar trademark on hand. To handle the transfer or transfer of a trademark, the "Transfer Application/Registered Trademark Application Form" must be filled out. Since September 15, 2002, trademarks that have been applied for but have not yet been approved for registration can also apply for assignment or transfer. Transfer advantage time compared to registered trademark: 1 year (Trademark review efficiency table) (Note: The China Trademark Office has not made clear regulations on the time for trademark registration. The efficiency of trademark registration is directly related to the number of domestic trademark applications, which is generally 1 year. )Transfer of trademarks: about 6-10 months. It can be seen that transferring trademarks can save time and cost (increased by 2 times). In this society where time is money and business opportunities, for enterprises, purchasing trademarks has absolute time. Advantages. Success rate comparison of registered trademarks: From the China Trademark Network, the official website of the National Trademark Office, we learned that the total number of domestic trademark applications in 2005 was: 593,382, but the actual number of registered trademarks approved was: 218,731, and the success rate was only about 37. Although the official website of the State Trademark Office "China Trademark Network" has made the trademark query system public, there is still a query blind period of 4-5 months. At the same time, there is a certain similarity between trademarks, so the risk of registering a trademark is relatively high. Transferring a trademark: The risk is very low. The transferred trademark itself is a registered trademark that has been approved by the State Trademark Office and has been recognized by the State Trademark Office, so there is no possibility of the State Trademark Office rejecting the trademark due to similarity. To transfer a trademark, both parties only need to file it with the National Trademark Office through an agency, and the transferee can obtain the trademark registration certificate and own the trademark. It can be seen from this that trademark transfer greatly improves the success rate, reduces risks to a minimum, and also enables companies to quickly enter the branding process. Trademark value and meaning compared to registered trademarks: According to the latest statistics released by Xinhua News Agency, the total number of Chinese characters has exceeded 80,000, but there are only about 3,500 commonly used characters. This shows that there are not many meaningful phrases that can be combined into names. According to statistics from the China Trademark Administration at the end of November 2005, the number of registered trademarks in China has reached 2.4714 million, and basically all the better Chinese character combinations have been registered. It is very difficult for companies to apply for a trademark with a good name. Most companies settle for a compromise and register a trademark that cannot highlight the characteristics of the company itself and its products. If the company eventually encounters obstacles in brand promotion due to the relationship between the trademark name, it will seriously affect the future development of the company. Transferred trademarks: According to statistics, there are currently about 300,000 trademarks that are idle due to the transfer of the original registrant's business or various other factors. They can generally indirectly or directly represent product characteristics and are easy to promote. It can be seen from this that it is already very difficult to register a trademark with a certain meaning and that is easy to remember. When purchasing a trademark, you can choose a trademark that is more in line with your own business and has its own business meaning. The importance of trademarks 1. A trademark is the symbol of a company, and it can also be said to be an expression of corporate culture. It represents the image of a company. The protection of trademarks can protect corporate reputation and corporate image. 2. A trademark is the exclusive right to use. Protected by intellectual property laws. Registering a trademark and purchasing a trademark both cost a certain amount of money. Protecting your trademark from being used by others actually protects your own property. 3. With the establishment of every well-known brand, the trademark also becomes an appreciating commodity. When you become a big company, your trademark also increases in value. This is the expected value of the trademark. Comparing comprehensive efficiency with registered trademarks: It usually takes 2 to 3 years for an enterprise to apply for a new trademark and obtain the registration certificate; during this period, the enterprise needs to produce and operate, sell products, and at the same time do a lot of advertising, print internal and external product packaging, and conduct Channel construction. The required costs are calculated in hundreds of thousands. Once registration fails, the losses to the enterprise are immeasurable.

Transferring a trademark: An enterprise can transfer a successfully registered trademark to its own name and have its own brand within the first time. Basic process 1. The trademark transfer process includes: application → acceptance → review → announcement → issuance of transfer certificate. 2. Documents required for trademark transfer: A. "Transfer Application/Registered Trademark Application"; B. Identity documents of the transferor and transferee (copies); C. Submission of the entrusted agent to the transferor and transferee The "Agency Letter" issued separately must be submitted directly to the acceptance hall and the original and copy of the ID card of the person in charge of the transferee; D. If applying for transfer, relevant supporting documents must also be submitted; E. The application documents are in foreign languages If required, a Chinese translation signed and confirmed by the translation agency should also be provided. 3. Trademark transfer time: It takes about 6-10 months.