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Are only trademarks protected by law?
Answer: The analysis of this question is an analytic problem. In general, if you want to obtain the exclusive right to use a trademark, you must register it and then be protected by law. But some unregistered trademarks are also protected by law, such as well-known trademarks and influential trademarks. The law protects well-known trademarks, whether registered or not. So the statement of the topic is not completely correct.

This statement is not entirely correct. The specific analysis is as follows: (1)

In China, registration is a condition for obtaining trademark rights. Unregistered trademarks are generally not protected by trademark law. The focus of trademark law protection is registered trademarks, and conditional protection refers to giving special protection to well-known trademarks and influential trademarks among unregistered trademarks outside the registration system. (4 points)

The special protection of unregistered trademarks is embodied in:

(1) Protection of unregistered trademarks. When a long-term used logo has a recognition function and is recognized by consumers and enjoys a certain reputation, the unregistered trademark can also be protected to a certain extent by the Trademark Law. (3 points, if you answer that unregistered trademarks are protected by the well-known trademark system, you can also get extra points)

(2) Special protection for unregistered well-known trademarks. A well-known trademark refers to a trademark widely known to the relevant public in China. Well-known trademarks can be registered trademarks or unregistered trademarks, and China's trademark law protects both. A trademark applied for registration on the same or similar goods is a well-known trademark copied, imitated or translated by others and is not registered in China. If it is easy to cause confusion, it will not be registered. Where a trademark applied for registration on different or dissimilar goods is a well-known trademark registered by others in China, misleading the public and possibly damaging the interests of the well-known trademark, it shall not be registered and its use shall be prohibited.