By 1947, Calvin Manufacturing Company officially renamed Calvin as Motorola, and owned the first generation of Motorola logo. Simple English words and slightly artistic font design style now look very simple. However, since the Motorola LOGO was confirmed, although the logo has undergone many evolutions, the brand name has never changed.
Service life: 1947 —— 1994.
1955, Motorola introduced gold one after another. Watch TV and achieve great success in the United States; In the same year, Motorola also upgraded the Motorola English logo with artistic font style to the classic "M" logo, and its elements continued until this year. The towering tops of the two triangles in the logo represent the image of leading enterprises.
After determining the classic M logo, Motorola then introduced the design pattern of blue characters on the blue background. Dark blue gives people a calm and steady feeling, highlighting the core of the whole enterprise like the deep sea.
After Google acquired Motorola, Motorola's logo was changed. On the basis of retaining Motorola's iconic M badge, the background color and border are modified, and the previous red shading is changed to pure white color border, which is more in line with Google's design style. It is also worth mentioning that there is a line "A" under the LOGO pattern.
The term "Google Inc." refers to a company owned by Google. This change means that Motorola has completely entered the Google era.
2065438+20041October 30th, 65438+2004, Lenovo bought Motorola Mobility from Google for $2.9 billion. After Lenovo completed the acquisition, it reorganized Motorola's 3,500 employees, 2,000 patents and Motorola's mobile brand and trademark portfolio. After the replacement, the LOGO has become more stereoscopic, and the color of the "M" badge has also changed. The color of "M" changed from gray to white, and the colored circle around it turned into a blue circle. Under the new logo, there is an "A"? Google? The company "became" a? Lenovo? Company.