Current location - Trademark Inquiry Complete Network - Trademark registration - How to do logo design
How to do logo design
Logo design is not only a practical design, but also a graphic art design. It not only has similarities with other graphic arts, but also has its own artistic laws. It must embody the above characteristics in order to better play its functions. Because of the strict requirements for simplicity, generalization and perfection, it is much more difficult to succeed than any other graphic art design to the point where there is almost no better substitute. 1. The design shall be carried out on the premise of clearly understanding the purpose, scope of application and relevant laws and regulations of the design object and deeply understanding the functional requirements. 2. The design must fully consider the feasibility of its realization and adopt corresponding design means according to its application type, material and production conditions. At the same time, we should also consider the visual effect when it is applied to other visual communication modes (such as printing, advertising, imaging, etc.). ) or zoom in and out. 3. The design should conform to the intuitive acceptance, aesthetic consciousness, social psychology and taboos of the target object. 4, creativity must be carefully pushed naughty, and strive to be profound, ingenious, novel, unique and accurate, and stand the test of time. 5. The composition should be concise, beautiful and conformable (suitable for its application form). 6, graphics, symbols should be concise, but also pay attention to artistry. 7. Colors should be simple, strong and eye-catching. Article from: Lightbox logo Mall 8. Following the law of logo art, creatively exploring appropriate artistic expressions and techniques, and tempering precise artistic language, so that the designed logo has a high overall aesthetic feeling and obtains the best visual effect, are the criteria pursued by logo design art. First of all, I really want to start from several points, such as; Color, initials, color letter combination. Then draw it on paper when you have an idea, and then make the logo you want on ai software. Font design depends on your own method. Do not use more than 3 colors. The font must be clear and clear, and the trademark pattern must be easy to identify, so as to ensure that the trademark pattern looks attractive to at least three people. Don't incorporate the elements of popular trademarks into the design, and call it an original work. Hello, designers can go to Time Fortune. What you want to do is simple and generous and impressive. It is best to design logo with Corel software. All the tools in it can be used freely to make logo. You should do the following: the main color of logo, the introduction is clear at a glance, the combination of letters is used to make logo, or the design of logo depends on the content of the product! Learn more about QQ contact: 2324360856.

First, answer irrelevant questions. Second, it's too complicated. What is a logo and what is a design? Have a good logo foundation = innovative+concise+smart+eye-catching+simple art design with logo design. You can think about what you want to design first. If you really don't know, you can use a similar method to search for original works related to logo design, combining the advantages of others and adding your own creativity. See more, do more, be short of one. Combining information with the nature of the company, the concept should be simple and clear. People can understand at a glance, and it is more difficult to make it by themselves with drawing software. If it's simple, you can make it online for free.

Drawing software includes ps, ai, cdr and so on. It's good for me to pull the net on the online generation website, and there are many beautiful design cases.

I hope I can help you. Last month, I made a logo for a company, which was the first inspiration and the most important idea. If you look at more things, you will naturally have ideas in your mind. Are you a designer? I learned a lot on a website. There are many designs to learn here. I feel that I can really improve myself! See for details.

Simply put, distinctive graphics are easier to remember and more pleasing to the eye. Do it with software

A sign of success requires more than creativity or skill. Because the logo is ultimately designed to match various occasions, it should perform well no matter where it is used. This can be said to be an unbalanced process, but you must do it anyway. What you have to consider is how to make logo work. Do you think the following Witkey Guide is helpful to your design?

1, it must be very simple

Too complicated design will hinder communication, so don't appear too crowded in the logo: if you combine green space, flags, lines, golfers, island elements, borders, rings, curved fonts, etc. in one logo, it will become a hodgepodge. In fact, you only need a few elements to design a logo with stronger visual effects.

2. It must attract attention.

Thin lines can produce good results as layout design, but they are weak when used on signboards, because: 1) looks unclear; 2) Lines that are too thin are easy to break or even render in various copying processes.

Although the above two signs are very similar, if you stick the signs on the cars driving in the city, the signs on the first car can't be seen clearly at all.

It must be able to adapt to various sizes.

Many designers often don't notice this. When designing a logo, they make it big and beautiful, but don't forget that your logo should be applied to many small things. Remember: whether it is applied to outdoor billboards or business cards, your logo should perform well.

If there are too many details in a logo, when the logo is reduced, the elements inside will be blurred (note the logo on the left in the above picture). A good logo should be as shown on the right, and less details will make the logo still perform well when the size is very small.

4. It must be able to accurately convey business characteristics.

It sounds like a cliche, but sometimes when designers secretly admire their creativity, it is easy to forget some common sense things. For an airline, the sign on the right can convey the company's business characteristics more accurately. Although the sign on the left is interesting, it is not difficult to accurately convey the business characteristics of airlines.

5. Must have distinctive features.

Don't be content with the ordinary. Your company is unique, with unique corporate culture and market management characteristics, so you must think carefully when designing logo.

The circle is a very powerful design element.

A circle is easy to produce visual focus, and its smooth edge is more pleasant than a straight line. Of course, don't forget the round intimate partner: the oval.

Avoid using some popular fonts

Unless your company is engaged in some fashionable clothes and the like, the font you choose must stand the test of time. Generally speaking, a low-key font is the best choice, because it can better withstand the changes of the times.

Avoid signs that are too wide or too high.

Some special shapes are difficult to match on some carriers (such as business cards and advertisements). ), it often makes people feel uncomfortable. A good symbol ratio should be about 3: 2. The ratio is similar to that of an ordinary TV screen (1: 1 is not bad).

Match the logo with the name.

If the name is a part of the logo, the two must match perfectly and can be observed in various positions. In the sign on the left below, the sign and text are integrated by extending the white line, while in the sign on the right, the sign is integrated by reusing colors.

If you want to design a logo, you can go to Yipin Witkey, where there are professional Witkey to help you solve the problem.