Freezing water, advertising is the earliest.

On April 3, 1995, the Chongqing Evening News' "Home" special issue published an article titled "The Freezing Point of Summer." The article tells a true story that is too beautiful to be believed: A Chongqing private enterprise CEO went to Singapore to introduce an active water production technology. While staying in Singapore, he met a Chongqing compatriot "Xia Xia" who had moved to Singapore. ".

Bingdian water won the "First Chongqing Famous Trademark" award. After receiving this heavy plaque, Biyang Group felt new pressure: only two of the 78 famous trademarks were beverages, and Freezing Water had the shortest time to create a brand among these famous trademarks.