Wuliangshan, also known as Daweizi Mountain, was called Mengleshan in ancient times. It is named "Infinite" because of its towering sky and immeasurable surface. Mr. Jin Yong used a lot of space to describe Wuliangshan in the martial arts novel Tianlong Babu. Wuliangshan, located in the southwest of Yunnan Province, belongs to the west branch of Yunling Mountain System and is the watershed between Bian Jiang in the east and Lancang River in the west. From northwest to southeast, it starts from Nanjian and Zhenyuan in the north and connects with six ancient tea mountains in Xishuangbanna in the south. Maotou Mountain, the main peak, is 3306 meters above sea level, and Beiwawa Mountain, the second peak, is 3305 meters above sea level. The existence of Wuliangshan is of great significance to determine the climate of Pu 'er tea producing area. It cuts the climate of Yunnan into two halves: in winter, it is difficult for the weak northeast cold air mass to cross these two tall mountains and cannot affect the area west of the two mountains, so the temperature on the west side of the two mountains is obviously higher than that on the east side, forming a special climate of "long summer without winter and autumn without spring"; In summer, the west side of the mountain range is on the windward slope of southwest warm and humid airflow, with abundant rainfall, while the east side is dry and hot with little rainfall due to terrain barrier. Wuliangshan tea garden is divided into dozens of different sizes by natural forests, forming a pattern of tea-forest dependence, which belongs to a typical alpine ecological tea garden. The produced tea has high amino acid content, sweet taste and no pollution. Wuliangshan National Nature Reserve is one of the origins of Yunnan tea.
As early as the Tang dynasty, there was a saying that "tea comes from the mountain of the city boundary, and there is no way to collect it, and the dream house drinks it with pepper and ginger." Infinite Camellia is plump, oily and shiny, silver-dense, and the soup is brownish red, crystal clear, smooth in entrance, mellow and rich in taste, and pure and lasting in fragrance. Tea produced by Yunnan Fenghuang Tuocha Factory is made of ancient tea trees with an altitude of more than 2,000 meters in Wuliangshan, Yunnan, which are dried, steamed and pressed according to traditional techniques.
The second is based on the market.
At the beginning of its establishment, Fenghuang Tuocha Factory conducted a lot of market research and found several sales partners in Kunming, Guangzhou and other places to ensure that the products can enter the market as soon as they are produced. At the same time, the development and production of products are mainly designed, produced and processed according to the suggestions of sellers.
Third, based on quality, pay attention to brand.
According to the form of "company+base+farmer", Fenghuang Tuocha Factory has a tea raw material base 1.7 million mu. This tea factory produces according to the tea production and processing standards of the State Bureau of Technical Supervision, and passed the "Food Safety" certification in early May 2006, becoming the first 10 in Yunnan Province. In terms of product brand, the company focuses on "New Phoenix" brand, and its registered trademark has won the title of "Famous Trademark in Yunnan Province". In the future, the company will pay more attention to brand building and promotion, and make Fenghuang Tuocha Factory bigger and stronger.