Introduction to the Rishi Brand

Yunnan Qingyitang Industrial Co., Ltd. was founded in June 1994. It is a company integrating R&D, production and marketing, dedicated to disposable sanitary products (sanitary napkins). , sanitary pads, sanitary lotion) and promotes national high-tech enterprises. In July 2006, the company implemented its second off-site technical transformation. On the basis of its leading production environment and technology in the country, the company has a 300,000-level purification production workshop and domestic first-class sanitary napkin and sanitary pad production lines, and has formed With an annual production capacity of 1 billion pieces, the company has developed into a non-public enterprise with the largest production and operation scale, the best social and economic benefits, and the strongest development potential in the same industry in Yunnan Province.

Qingyitang has always been "focused on women's health care", firmly established the awareness of "quality first" and "customer first", always adhered to the idea of ????building a brand through technological innovation, and regarded improving product quality and service quality as a It is the key to the survival and development of enterprises, and strictly controls product quality and service quality from product design and development, material procurement and supply, production organization and management, quality supervision and inspection, marketing and promotion, etc. Since 2001, the company has sincerely cooperated with famous domestic universities and scientific research institutes to cultivate scientific research teams, continuously introduced high-quality talents, and adopted effective incentive measures to improve the technological innovation capabilities of the R&D team. At the same time, relying on the rich herbs of Yunnan Plant Kingdom With its resource advantages, it has developed the country's unique Sophora flavescens and "Sophora flavescens + aloe vera" series of sanitary napkins (panty pads) products through scientific and technological innovation research, and obtained national patents after being identified as scientific and technological achievements. Since this product fully extracts the natural herbal essences of Sophora flavescens and Aloe Vera, and its unique herbal active antibacterial and softening factors, it not only completes the routine menstrual care for women, but also pioneers the preventive care of natural Sophora flavescens and Aloe vera. In June 2002, the company was strictly evaluated by the Yunnan Provincial Department of Science and Technology and was recognized as the first "production-oriented high-tech enterprise" in Dali Prefecture. Once the "Ri? Zi" products were launched in 2002, they quickly stood out among competing brands in the same industry in Yunnan due to their high technological content, good product quality and differentiated selling points, attracting great attention from domestic merchants and favoring consumers. As a result, "Ri? Zi" has won the title of "Golden Flower Award" as a local product at the March Street Ethnic Festival in Dali Prefecture and "The Most Favorite Product of Yunnan Province Consumers". In 2004, in order to further build the competitiveness of the "RI?ZI" brand, the company cooperated with a well-known domestic marketing consulting and management agency, conducted a comprehensive diagnosis and planning of the corporate marketing strategy, recruited a marketing director and held a national investment conference. It enhances the influence and appeal of the "日?子" brand. In the same year, "Ri? Zi" was recognized as a famous trademark of Yunnan Province, becoming a Yunnan famous brand and a premium Yunnan product, creating conditions for establishing a leading brand of sanitary napkins with a good reputation. In 2005, the company passed the China Quality Certification Center (CQC) ISO9001:2000 international quality management system certification. With the in-depth and effective operation of the system, it has found a shortcut for improving the company's work quality, product quality, service quality and efficiency. In the same year, "Rizi" products were certified as antibacterial products by the China Antibacterial Materials Industry Association, becoming the first local brand in Yunnan and the leading brand of antibacterial preventive care sanitary napkins in China, allowing the products to fully cover the Yunnan market and go outside the province. market. In 2006, the company made scientific decisions to seize the opportunity and implemented the strategic transfer of "technical transformation in other places to bloom new flowers and second entrepreneurship to take off", and successfully passed the certification of provincial enterprise technology center. In 2007, a well-known domestic marketing consulting and management agency planned the company's mid-term marketing development strategic goal of "focusing on protective products and standing out in five years."

In the same year, the company’s scientific and technological achievements won provincial and state science and technology progress awards, and the Enterprise Science and Technology Workers Association was established. At the same time, in order to build a resource-saving and environment-friendly enterprise, the company has further effectively integrated with the ISO14001:2004 environmental management system on the basis of passing the ISO9001:2000 quality management system certification, and successfully passed the "two standards in one" Management system certification. In the first half of 2008, the company compiled the "Qingyitang Corporate Culture Manual", which laid the foundation for building corporate culture and cultivating corporate spirit through training, learning and communication.

In the second half of 2008, with the launch of the upgraded version of the worry-free series and the development of 350 three-dimensional night guard products and mini products, while expanding the production scale and enriching the product series, the market competitiveness and marketability of the products were improved. share.

In short, with the advancement of the company's development strategic goals, Qingyitang has always taken "focusing on women's health care" as its mission, and closely focused on the purpose of "integrity is the foundation, innovation is the soul", in Under the guidance of the scientific outlook on development, we will improve the implementation of "financial management as the core, target management as the basis, and assessment and evaluation measures", and continuously improve product quality and service quality, in order to shape the enterprise into a learning and innovative organization, construction and enterprise development Adapt and moderately advance an excellent corporate culture with distinctive personality, fully cultivate employees' entrepreneurial spirit of "dedication, diligence, integrity, and innovation", thus forming a new pattern of brand pull, cultural push, and terminal interaction. At present, under the inspiration of "Go all out, unity is strength!", the people of Qingyitang, who are full of vitality, are forging ahead with pride and confidence on the road to take off for the second time. In the future, the people of Qingyitang, who are pioneering and innovative, will Under the guidance of technological innovation, we will surely win strong market competitiveness with excellent product quality, give wings to the success of our second entrepreneurial venture, and truly welcome the era of wealth creation in Qingyitang!

RIRI Brand Archives

Chinese name: RIRI

Company: Yunnan Baiyao Qingyitang Industrial Co., Ltd.

Country: Domestic< /p>

Daily contact information

Telephone: 0872-3106666

Complaint:

Fax: 0872-3100346

Email :

Website: ://qingyitang/

Address: Dali, Yunnan