Tips for making product titles include: using tools to identify keywords, reasonably combining keywords to increase traffic, using pinyin words to effectively attract traffic, the number of words needs to be at least 30 words, using strengths and avoiding weaknesses to efficiently attract traffic.

1. Use tools to find keywords

The product title is actually a combination of different keywords, so the selection of keywords is crucial to the quality of the product title. important. There is more than one technique for finding keywords, but if you are confused by the various techniques, you can use tools to choose keywords that suit you, such as the business consultants used by many people.

2. Reasonably combine keywords to increase traffic

The next step after selecting keywords is to use some platform rules to combine them reasonably, so as to attract more customers for the product. flow. For example, the principles of close priority and irrelevance of repetitions in Taobao product titles must be thoroughly read and deeply utilized in order to make the titles infinitely closer to idealization.

3. Use pinyin words to effectively attract traffic

As consumers, we should all have had the experience of searching for a product on an e-commerce platform and just typing its pinyin. There will be a lot of search results. Adding the pinyin of the product to the title is an effective means of attracting traffic, and the home page with pinyin words is also relatively better.

4. The number of words must be at least 30 words

Many people think that the simpler and more intuitive the product title is, the more people will be attracted to click and purchase. This idea is actually wrong. of. E-commerce merchants must make full use of the word limit given by the platform (generally 30 words). On the premise of no repetition, one more keyword means one more traffic opportunity.

5. Leverage strengths, avoid weaknesses and efficiently attract traffic

Optimizing titles cannot completely imitate other people’s popular titles. We need to find keywords that are highly compatible with our own products. On the contrary, try to avoid keywords that overlap with popular titles, and don’t use your own disadvantages to touch other people’s advantages.