Anta.

According to the query on Meta.com, Li Ning and Anta are well-known brands in China’s sporting goods industry, and their logo designs have also attracted much attention. Although the two logos have certain similarities in form, their design concepts and connotations are different. Similarities: Both logos are designed with the initials of the Chinese company name; both use red as the main color; the fonts of both logos are bold, showing a sense of strength and confidence.

Differences:

1. Li Ning’s logo uses a combination of lines and shadows to visually show a sense of dynamics and speed; while Anta’s logo is simply a combination The letters are missing, lacking three-dimensionality and change;

2. In Li Ning's logo, the letter "n" tilts and stretches upward, adding vitality to the letter combination; while Anta's logo does not have any tilt or stretching. It seems relatively bland;

3. In Li Ning's logo, the arc above the letter "i" is closely combined with the line below, showing an overwhelming momentum; while Anta's logo has no similar The design looks relatively monotonous;

4. In Li Ning's logo, the pattern formed by the letter "N" and the lines below it can be understood as the combination of the body curves and movement trajectories of the character when running; Anta's logo lacks this kind of concrete expression, making it difficult for people to create intuitive associations and impressions.