Everyone knows that registered trademarks need to be registered in accordance with the "Classification Schedule of Similar Goods and Services" and the categories of goods or services they produce or provide. Currently, there are 45 categories in the table of distinctions for similar goods and services, so the same trademark registered in 45 categories is 45 trademarks. This is what trademark registration means.

What is trademark registration? Which applicants are suitable for full class trademark registration?

Which applicants are suitable for full class trademark registration?

1. Enterprises with financial capabilities: Regardless of their size, as long as their assets are well supported by legal protection, they are willing to spend money and provide various protections.

2. Enterprises with strength and high public attention: The Internet era has brought about the rapid development of many high-tech enterprises. For example, the rapid rise of several major domestic brands in the mobile phone industry has resulted in many trademarks being registered due to people's great attention in the short term. In this case, in order to maintain a unified image, the business needs to be registered in all categories.

3. Large and medium-sized enterprises with long-term planning: These enterprises have a longer-term brand concept than ordinary small businesses, so in addition to their economic strength, they are also very interested in the enterprise's brand planning and construction. Have strong alertness and sensitivity to the market, establish their own brand and trademark protection system, have specialized management, and can naturally invest in trademark protection in various categories;

In short, trademark registration in all categories It is not a rash act, nor is it a "trademark agency money-making method" as some people think. It can be accepted and implemented by many enterprises, and naturally has its existence significance. After all, in this homogeneous economic market, enhancing brand cohesion, highlighting brand awareness, strengthening defence, and preventing the rights and brand value of one's own brand from being diluted are all practical issues that many companies should consider.