In the market, you can often see the ○R mark on product packaging. Most people know that this is a registered trademark mark. Sometimes you can also see the TM mark, but many consumers do not fully understand its meaning. Many companies are not clear about how to mark ○R and TM marks, and pay little attention to this issue. In fact, the labeling of ○R and TM is very particular. These two marks contain many meanings. A comprehensive understanding of the use of these two marks is very important for enterprises.

According to the provisions of the "Regulations for the Implementation of the Trademark Law", when using a registered trademark, a "registered trademark" or registered mark may be indicated on goods, product packaging, instructions or other attachments. Registration marks include ○Note and ○R. When using a registered mark, it should be marked on the upper right corner or lower right corner of the trademark. It can be seen that ○R is a registered trademark mark, which means that the trademark has been approved for registration. What this regulation says is that "may" be marked. Therefore, whether to mark a registered mark on a registered trademark is the right of the registered trademark owner. He may or may not mark it. This is different from the previous regulations that "should" mark it. Differentiated.

However, generally companies that are good at using intellectual property strategies will mark their trademarks with registered trademark marks to indicate their rights. In recent times, many large domestic and foreign companies have replaced their new trademarks and carried out advertising. However, in comparison, foreign companies are more active and more particular about marking registered trademarks than domestic companies.