The "Advertising Law" does not provide for this. According to the principle of "do whatever is not prohibited by law", any behavior that is not prohibited by law is allowed.
The following situations are not allowed in the "Advertising Law":
Article 9 Advertisements shall not have the following situations:
(1) Use or disguised use of Chinese The national flag, national anthem, national emblem, military flag, military anthem, and military emblem of the People's Republic of China;
(2) Use or disguised use of the name or image of a state agency or state agency staff;
(3) Using terms such as "national level", "superior" and "best";
(4) harming the country's dignity or interests and leaking state secrets;
< p>(5) Hindering social stability and harming public interests;(6) Endangering personal and property safety and leaking personal privacy;
(7) Hindering public interests It violates social order or violates good social customs;
(8) Contents containing obscenity, pornography, gambling, superstition, terror, and violence;
(9) Contents containing ethnicity, race, Religious or gender discriminatory content;
(10) Impeding the protection of the environment, natural resources or cultural heritage;
(11) Other situations prohibited by laws and administrative regulations.
Article 10 Advertisements shall not harm the physical and mental health of minors and persons with disabilities.
Article 11 If the matters involved in the advertising content require administrative permission, they shall be consistent with the content of the permission.
The citations used in advertisements such as data, statistics, survey results, abstracts, quotations, etc. must be true and accurate, and the source must be indicated. If the cited content has an applicable scope and validity period, it should be clearly stated.
Article 12 If the advertisement involves patented products or patented methods, the patent number and patent type shall be indicated.
Those who have not obtained patent rights are not allowed to falsely claim to have obtained patent rights in advertisements.
It is prohibited to use patent applications that have not been granted patent rights and patents that have been terminated, revoked or invalid for advertising.
Article 13 Advertisements shall not disparage the goods or services of other producers and operators.
Article 14 Advertisements should be identifiable and enable consumers to identify them as advertisements.
Mass media shall not publish advertisements in the form of news reports. Advertisements released through mass media should be clearly marked "advertisement" and distinguished from other non-advertising information, so as not to mislead consumers.
When radio stations and television stations publish advertisements, they shall comply with the regulations on duration and method prescribed by the relevant departments of the State Council, and shall make clear reminders on the duration of advertisements.
Article 15 Narcotic drugs, psychotropic drugs, toxic drugs for medical use, radioactive drugs and other special drugs, pharmaceutical precursor chemicals, as well as drugs, medical equipment and treatment methods for detoxification treatment shall not be used as advertise.
Prescription drugs other than those specified in the preceding paragraph may only be advertised in medical and pharmaceutical professional publications jointly designated by the health administration department of the State Council and the drug regulatory department of the State Council.
Article 16 Advertisements for medical treatments, drugs, and medical devices shall not contain the following content:
(1) Assertions or guarantees indicating efficacy and safety;
(2) Explain the cure rate or effectiveness;
(3) Compare the efficacy and safety with other drugs, medical devices or other medical institutions;
(4) Use advertising spokespersons Make recommendations and certifications;
(5) Other content prohibited by laws and administrative regulations.
The content of drug advertisements shall not be inconsistent with the instructions approved by the drug regulatory department of the State Council, and contraindications and adverse reactions shall be clearly marked. Prescription drug advertisements should clearly indicate "This advertisement is for medical and pharmaceutical professionals only", and non-prescription drug advertisements should clearly indicate "Please follow the drug instructions or purchase and use under the guidance of a pharmacist."
Ads for medical devices recommended for personal use should clearly indicate “Please read the product instructions carefully or purchase and use them under the guidance of medical personnel.” If there are contraindications or precautions in the medical device product registration certificate, the advertisement should clearly indicate “For details of the contraindications or precautions, please refer to the instructions.”
Article 17 Except for advertisements for medical treatments, drugs, and medical devices, any other advertisements involving disease treatment functions are prohibited, and medical terms or terms that are likely to confuse the products being promoted with drugs or medical devices are prohibited. .
Article 18 Health food advertisements shall not contain the following content:
(1) assertions or guarantees indicating efficacy and safety;
(2) involving Disease prevention and treatment functions;
(3) Claiming or implying that the advertised product is necessary to protect health;
(4) Comparison with medicines and other health foods;
(5) Using advertising spokespersons for recommendations and certifications;
(6) Other content prohibited by laws and administrative regulations.
Health food advertisements should clearly indicate that “this product cannot replace medicine.”
Article 19 Radio stations, television stations, newspaper and audio-visual publishing units, and Internet information service providers shall not publish advertisements for medical treatments, drugs, medical equipment, and health food in disguised forms such as introducing health and health knowledge.
Article 20 prohibits the publication in mass media or public places of advertisements for infant dairy products, beverages and other foods that claim to fully or partially replace breast milk.
Article 21 Advertisements for pesticides, veterinary drugs, feeds and feed additives shall not contain the following content:
(1) Assertions or guarantees indicating efficacy and safety;
(2) Use the names or images of scientific research institutions, academic institutions, technology promotion agencies, industry associations, professionals, and users to make recommendations and testimonials;
(3) Explain effectiveness;
(4) Text, language or images that violate safety regulations;
(5) Other content prohibited by laws and administrative regulations.
Article 22 prohibits the publication of tobacco advertisements in mass media or public places, public transportation vehicles, or outdoors. Tobacco advertising of any kind to minors is prohibited.
It is prohibited to use advertisements and public service announcements for other goods or services to promote the name, trademark, packaging, decoration and similar content of tobacco products.
Relocation, name change, recruitment, etc. announcements issued by tobacco product manufacturers or sellers shall not contain tobacco product names, trademarks, packaging, decoration and similar content.
Article 23 Alcohol advertisements shall not contain the following content:
(1) Inducing or encouraging drinking or promoting uncontrolled drinking;
(2) Appearing the act of drinking;
(3) Showing activities such as driving a car, boat, or airplane;
(4) Expressing or implying that drinking can eliminate tension and anxiety, increase physical strength, etc.
Article 24 Education and training advertisements shall not contain the following content:
(1) Advice on entering a higher education, passing an examination, obtaining a degree or qualification certificate, or on education or training Make explicit or implicit guarantee promises about the results;
(2) Express or imply that relevant examination institutions or their staff and examination proposition personnel will participate in education and training;
(3) Use the names or images of scientific research institutions, academic institutions, educational institutions, industry associations, professionals, and beneficiaries for recommendations and certifications.
Article 25 Advertisements for goods or services with expected return on investment, such as investment promotion, shall have reasonable reminders or warnings about possible risks and risk responsibilities, and shall not contain the following content:
(1) Make guaranteed commitments regarding future effects, benefits or situations related to them, expressly or implicitly guaranteeing capital, no risk or guaranteed returns, etc., unless otherwise stipulated by the state;
(2) Use the names or images of academic institutions, industry associations, professionals, and beneficiaries for recommendations and certifications.
Article 26 In real estate advertisements, the house information should be true, the area should be indicated as the building area or the building area within the apartment, and the following content should not be included:
(1) Appreciation Or the promise of investment return;
(2) Expressing the project location by the time required for the project to reach a specific reference object;
(3) Violating the relevant national price management regulations;
(4) Making misleading publicity about transportation, commerce, cultural and educational facilities and other municipal conditions under planning or construction.
Article 27 Crop seeds, forest seeds, grass seeds, breeding livestock and poultry, aquatic seedlings and breeding advertisements regarding variety names, production performance, growth amount or yield, quality, resistance, special Statements on use value, economic value, scope and conditions suitable for planting or breeding, etc. should be true, clear, and clear, and must not contain the following content:
(1) Making scientifically unverifiable assertions;< /p>
(2) Assertion or guarantee of efficacy;
(3) Analysis, prediction or guarantee commitment of economic benefits;
(4) Utilization Scientific research institutions, academic institutions, technology promotion agencies, industry associations or the names or images of professionals and users for recommendation and certification.
Article 28 Any advertisement that deceives or misleads consumers with false or misleading content constitutes false advertising.
An advertisement is considered false advertising if it has any of the following circumstances:
(1) The product or service does not exist;
(2) The performance, Function, origin, purpose, quality, specifications, ingredients, price, manufacturer, validity period, sales status, honors received, etc., or the content, provider, form, quality, price, sales status, honors received, etc. of the service Information, as well as promises related to goods or services, are inconsistent with the actual situation and have a substantial impact on purchasing behavior;
(3) Using fictitious, forged or unverifiable scientific research results, statistical data, Survey results, abstracts, quotations and other information as supporting materials;
(4) Fabricating the effects of using goods or receiving services;
(5) Making false or misleading statements Other situations where the content deceives or misleads consumers.