Logo, as a symbol of a brand or company, gives people the most intuitive visual experience. An excellent Logo

First of all, leaving aside visual factors such as design, if you want to design A refreshing logo must have a resounding brand name.

This brand name will accompany the brand's future growth and expansion in the market

It may even have a certain impact on the overall design look and feel of the logo.

If the name of the logo is

appropriate enough, it can provide greater inspiration to the people who created the logo, otherwise it will be imprisoned like a cage

It hinders the creativity of designers and prevents creativity from being fully utilized.

Secondly, logo design should pay attention to the use of trademarks.

Country names, national flags, national emblems, military flags, medals, or those that are identical or similar to them cannot be used as trademarks

case.

Some special signs regulated by international and domestic regulations, such as the red "cross", civil aviation signs, railway emblems, etc., can also not be used in trademark cases.

In addition, when choosing animal images as trademarks, you should pay attention to the preferences and taboos of different ethnic groups and countries for various animals.

The other thing is the use of color. Logo design should pay attention to the color management experience

so that you can better create a logo that suits your own brand.

Today, the trend of logo development is also an issue that should be paid attention to in logo design. Logos pay more attention to simple

graphic elements to make the logo have a more prominent visual effect.

Simple and abstract logos are more likely to be remembered by people

, so logo design is more creative and aesthetically pleasing.

As the colors of logo design gradually become richer and more colorful, this is something that should be noted in logo design.

At the same time, the development of logos is moving towards three-dimensionality day by day. The three-dimensional expression technique makes the logo rich and the visual effect more prominent.