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What is the most innovative trademark you have ever seen?

I personally feel that Huawei’s trademark is very creative. The lotus pattern makes me imagine a real lotus every time I see it. Moreover, I don’t know what’s going on, but as long as I think of its trademark, I will have an idea, “I wonder what it would feel like to eat a lotus flower with that shape?”

I feel like my thoughts are also It's quite interesting, but when I saw such a "perfect" trademark, I really wanted to "taste" the lotus.