Commercial franchise filing can completely and accurately record and save the franchisor's filing information, and keep business secrets for the franchisor according to law; When the enterprise publicizes to the outside world, the franchised enterprise that has been put on record through franchising has a better brand image and can attract investors' attention.

legal ground

Article 14 of the Measures for the Administration of Commercial Franchise Filing

The archival filing organ shall record and preserve the archival filing information of the franchisor completely and accurately, and keep business secrets for the franchisor according to law. The competent commercial department of the people's government where the franchisor is located (province, autonomous region, municipality directly under the Central Government or municipal level with districts) may issue a filing certificate to the franchisor who has passed the filing.