The different colors of the fila logo represent different series. The Fila trademark has three patterns, each pattern corresponds to a different product. Because Fila has many products, there are many kinds of logos according to sports classification and style classification. The Italian sports brand FILA sporting goods company hired a Japanese designer to design the trademark for FILA in 1972. So the trademark with the letter "F" as the main element came out, and was greatly appreciated by Fila's Italian boss.

This letter f is very creative, using beautiful and plump geometric patterns, with a strong sense of artistic beauty, which is consistent with Italy's long-standing artistic atmosphere. Therefore, to this day, fila still has no plans to change its trademark.